Chapter 689 New jersey sponsor

Chapter 689 New jersey sponsor

The next day, the big media published reports about the Champions League.

And yesterday's game was called "Black Tuesday" by the media. Liverpool 5:1 Real Madrid is fine.

In another game, the Triple Crown Inter Milan played against Schalke 04. It is generally believed that Inter Milan can win Schalke 04.

Not only because Inter Milan is the triple crown, but this season Inter Milan has a very good record against Bundesliga teams. In the group stage, Inter Milan once defeated Werder Bremen, and eliminated the Bundesliga overlord in two rounds in the quarter-finals Bayern Munich.In the eyes of many fans, even Bayern Munich is not an opponent of Inter Milan, let alone other Bundesliga teams!
As a result, Inter Milan was reversed by Raul-led Schalke 04 at their home stadium San Siro. Inter Milan, who scored the first goal in just 27 seconds of the opening, finally encountered a brutal 2:5!
There is no doubt that 2 belongs to Inter Milan, and 5 belongs to Schalke 04.

If you want to say who is the happiest at this time, there is no doubt that it is UEFA. An upset often means attention.

In addition to the reports about the game, the conversation between Levi and the reporters at the post-match press conference is naturally indispensable.

"Lee Wei threatened to overtake Real Madrid in an all-round way!" "" Madness!The down-and-out team challenges the prosperous giants! "" Catching up with Real Madrid? Let's talk about it in 100 years! "However, there are critics, and naturally there are tactful supporters. The headline in the Liverpool Echo read "A soldier who doesn't want to be a general is not a good soldier!"

Although there is support, generally speaking, the European football media and fans still laughed at Levi's remarks.

If you say that Manchester United is going to challenge Real Madrid, people still think it is ambitious and interesting, but why does Liverpool challenge Real Madrid?

One ranks second among world football clubs and one ranks 98!
In terms of revenue, Real Madrid is about twice that of Liverpool!
Not to mention appeal, fan attendance, stadium capacity and the like.

However, at this moment, the media who laughed at Levi and Liverpool were suddenly slapped in the face.

On Wednesday, Liverpool held a press conference to announce that the team had signed a new jersey sponsorship contract.

Liverpool's jerseys are provided by Adidas. Since 2006, Adidas replaced Reebok as the Red Army's jersey provider. For this reason, this famous sports brand pays Liverpool £1000 million in sponsorship fees every year.

The contract period will also end this season. Historically, Adidas believed that Liverpool's record was too bad and abandoned Liverpool.

However, now that Liverpool has Levi, Adidas is naturally not going to give up Liverpool.Adidas did not want to give up Liverpool, but Levi gave up Adidas.

It's not because Levi has an opinion on Adidas, the reason is very simple!
Adidas is too proud!
They think that they are a big business and can provide more help to Liverpool, so their sponsors only offer 500 million pounds per year in their new contract, and after a month-long negotiation, they only raised it to 800 pounds. [-] million pounds, and the contract period requires up to eight years!
Others may not know, does Levi not know how prosperous the Premier League will be in the future?

When he crosses over, a relegated Premier League team can get a share of almost [-] million pounds. One can imagine how prosperous the business of the Premier League is!

800 million pounds and want to sign for eight years?This is definitely a pit!
So the talks fell apart.

This time Florentino came to Anfield to watch the game in person, but Liverpool only arranged for commercial director Comolli to accompany him, because Liverpool's senior general manager Al and vice chairman Harry Thompson both went to New York and the United States. The sports brand giant "Warrior Sports" negotiated, and the negotiation reached the most critical moment yesterday. For this reason, neither Al nor Harry Thompson could spare time to come back to England.

And today is also the time to announce the results!
Liverpool and "Warrior Sports" signed a three-year contract. During the contract period, "Warrior Sports" will pay Liverpool 150 million euros (worth 500 million pounds) of sponsorship fees every year, in addition to sponsorship fees and bonuses treaty.

During the negotiations, Liverpool proposed a very high price, a full 500 million euros.Finally, after much negotiation, Liverpool and "Warrior Sports" finally compromised with each other.

Regular sponsorship fee of 150 million euros, if Liverpool win the Champions League, they will get 1000 million euros in bonuses, 800 million euros for the Premier League champions, 400 million euros for the Europa League champions, 200 million euros for the FA Cup, 100 million euros for the League Cup , the European Super Cup and the English Super Cup are also 50 euros.

The bonus is very generous. In theory, Liverpool's bonus can go up to 200 million euros, plus sponsorship fees, up to 350 million euros.

The most important point is that the contract period is short!It's only been three years. Although it includes the right to renew the contract first, such a contract is also surprising.

The reason why "Warriors Sports" agreed to such a harsh contract period for Liverpool is that although "Warriors Sports" wants to enter the European and football markets, the most important thing is that the contract contains such a clause-if the season ends, Liverpool cannot enter the former Fourth, reduce the sponsorship fee by 500 million. If Liverpool cannot win at least one championship stipulated in the contract that season, the sponsorship fee will be reduced by 800 million.

If the two conditions in the contract are met, "Warrior Sports" only needs to pay Liverpool 850 million euros in sponsorship fees this year, which is simply a big profit.

And if Liverpool can fulfill the stipulations in the contract, "Warrior Sports" will also make a lot of money, because it means that Liverpool's influence is expanding, at least not falling behind.

It just makes "Warrior Sports" strange that Liverpool's contract requires payment of sponsorship fees in euros or the equivalent of US dollars, not in pounds sterling, like other English teams.

The reason is simple... Levi knows that the pound will go down all the way in the future, and the deepest memory is when the United Kingdom left the European Union. The pound plummeted by [-]% against the RMB. UK shopping spree.