Chapter 35: Zhiyun Technology Jumping Up and Down

Chapter 35: Zhiyun Technology Jumping Up and Down

Chapter 35: Zhiyun Technology Jumping Up and Down
"While the industry is booming and the boss is full of confidence, it is better to make money first!"

"Who knows how the market environment will change in a year or two? What if smartphones are no longer popular in a year or two, and the demand for R&D personnel is saturated? By then, our income will not be at the current level!"

"So, while the market is still good and we have a generous boss, we should make the money first!"

Song Changhai is very open with his group of technical backbones and ordinary coders... and what he says comes from the bottom of his heart!
It's so hard to find a sucker for everyone to make money from. If you don't seize the opportunity to make a fortune, then you must be crazy.

As for working overtime, staying up late and sleeping on the floor, is that a problem?
We all come out to work and earn money. As long as the salary is adequate, staying up late and sleeping on the floor is not a big deal!
With a salary of 2,000 yuan, I will slack off if I can, and I will force myself to slack off if I can't. If the boss dares to say any more nonsense, I will fire him immediately.

I get a salary of 5,000 yuan, go to get off work and get off work on time, do what I should do, and don't do anything that I shouldn't do.

With a salary of 10,000 yuan, I am willing to work overtime, work hard, and even pull an all-nighter occasionally.

With a salary of 30,000 yuan, I won’t say more, just five words: the company is my home!
Although the boss Xu Shenxue puts a lot of pressure on R&D, he is also generous with his money. The regular salary and benefits are already very good, directly compared with those of large manufacturers... This is already very good for a startup company.

Moreover, this time a large special bonus was given for the emergency research and development task.

After completing this project, even colleagues with average performance can expect to double their income this month.

Therefore, even though the R&D tasks were very urgent, for the sake of money, the colleagues in the R&D department put aside their complaints and dissatisfaction, and prepared to work overtime for 20 consecutive days.

At the same time, colleagues in the purchasing supply chain also received related tasks, accelerating the contact with suppliers of various parts and cooperating with colleagues in the R&D department to obtain various parts for testing.

Because the technical specifications of smartphones are very high and the difficulty of assembly is great, Weiku Industrial not only directly dispatched technical backbones in production to the R&D department of Zhiyun Technology to collaborate with colleagues in the R&D department to carry out R&D, but also began to design production and assembly processes during the R&D process.

A batch of advanced equipment was also urgently purchased, and technical backbones from several production lines were selected for special training in order to shorten the time for subsequent trial production of prototypes.

In order to release smartphones before their competitors, Zhiyun Technology's R&D, supply chain, and marketing departments, as well as Weiku Industrial's production technology department, all accelerated their operations.

This is a war without any smoke but enough to affect the fate of countless people!
Starting from mid-January, the marketing department of Zhiyun Technology began to actively contact major media, not only online but also offline. Relying on the hot topic of the 3G communications industry's talent war that had been set off some time ago, they began to continuously release some news related to Zhiyun Technology.

On January 3, at the Shenzhen G Communications Development Forum, Ji Chenghe publicly stated that Zhiyun Technology is already far ahead of its peers in the field of smart phone research and development, and has developed many core technologies, and has applied for various patents for hundreds of smart phones!

It also said that Zhiyun Technology is determined to become a first-class smart phone terminal manufacturer in China and even internationally, and is a high-tech enterprise driven by technological research and development.

Then someone asked Ji Chenghe what he thought about the fact that many smartphones now retain full keyboards. Ji Chenghe immediately criticized the full keyboards of these smartphones, saying, "In the era of smartphones, keyboards are still retained. This is an insult to smartphones. I really can't understand what their designers have in their minds!"

"If they carry a keyboard with them when they go out with a smartphone, why don't they just carry a computer? The keyboard on a computer is not much better than the small keyboard on a phone..."

"If a smartphone is made like this, you might as well go home and take care of your kids." "If my colleagues in the company made a phone like this and brought it to me, I would scold them for three days and three nights!"

In the forum meeting, Ji Chenghe, a marketing director who actually knows nothing about technology and still hasn't figured out the underlying technical principles of smartphones, started to criticize other manufacturers without caring about their reputation.

While criticizing others, don't forget to brag about yourself!

It is said that our Zhiyun Technology's smartphone will exceed people's imagination and will truly satisfy all people's fantasies about smartphones. It will be lighter and thinner, faster, and will run faster than all mobile phones on the market. It will also be more beautiful, more beautiful than all mobile phones on the market!
In short, our Zhiyun phone is awesome. Please stay tuned. By fall at the latest, Zhiyun Technology will launch a groundbreaking smartphone that will redefine smartphones!
The reason why the new phone is released in autumn instead of February is to keep it confidential and avoid irritating Meizu and Huawei, which would cause them to release it ahead of schedule.

Ji Chenghe and a group of colleagues from the marketing department jump around every day, either belittling competitors or bragging about themselves, but... no matter whether it is bragging or belittling, or any other remarks, Ji Chenghe and his colleagues will forcibly touch upon the big-brand mobile phone manufacturers.

Because if Zhiyun Technology didn’t force itself to be associated with these traditional big brands, no media would report it, and even if it did, no consumers would care…

It's so embarrassing to have a low reputation and a bad brand. No one will pay attention to you unless you jump up and down.

Today, Zhiyun Technology is actually doing quite well in the industry. People in the industry have basically heard about a second-generation rich boss who was taken advantage of and invested hundreds of millions of dollars to develop smart phones. He even managed to set up a smart phone R&D team. This is very rare!
But outside the industry, that is, among ordinary people, Zhiyun Technology has no reputation at all. Ordinary people don’t even know what Zhiyun Technology is.

In this situation, if you want to quickly get out of the circle and get media coverage, you naturally have to resort to some unconventional means!
In order to quickly raise the brand's profile, Ji Chenghe, who is in charge of this series of brand marketing, personally takes part in the marketing every few days. Today he scolds competitors at a technology forum, and the next day when he is interviewed, he expresses his dissatisfaction with domestic competitors, and then he brags about a certain technology of Zhiyun Technology, saying that it fills a domestic gap and is on par with the world's best.

In short, say whatever is eye-catching, and the purpose is very simple, just to attract attention.

These days, if you don’t make some noise or come up with something interesting, no media will pay attention to you…

For example, if you reveal to the market that Zhiyun Technology is developing smartphones and developing a number of independent products on a large scale, and has applied for hundreds of patents... No one cares about this, and it is far less likely to attract as much attention as just cursing the major mobile phone manufacturers.

Of course, the main reason is that Zhiyun Technology’s patent does not have much technical content.

It is true that Zhiyun Technology has applied for hundreds of patents, but 80% of them are various appearance patents, and only a small part can be barely considered as patents for internal design structures and software algorithms.

As for the patent technologies that really concern the core components of smartphones, I’m sorry to say that there aren’t many, and the ones that do exist are just some scraps…

Zhiyun Technology is a mobile phone design and assembly company. Most of the core parts and components they use are imported, and a small part is purchased from domestic manufacturers. Zhiyun Technology does not engage in the research and development of core parts and components, and at most does adaptation...

This cannot be blamed on Zhiyun Technology being too rubbish, but rather it is too difficult to make core components and parts, and Zhiyun Technology is still a little lacking now!

(End of this chapter)