Chapter 94 Rewards based on merit
Chapter 94 Rewards based on merit
Yin Zhaotang adjusted his thoughts, suppressed his extraneous fantasies, and decided to give an explanation to the company's top executives first. He slowly said, "Brothers, if you want to start a legitimate business, there are seven major industries: food, clothing, housing, transportation, entertainment, shopping, and travel. Each of them has an annual income of over 100 million yuan, and there is no entry threshold, which is perfect for newcomers to the company."
"As for the remaining businesses, some are ten or a hundred times more profitable than these, but they either have licenses or require connections, or have been monopolized by others and cannot be entered."
"Sneakers are hot in the Hong Kong market. A pair of Nike shoes costs HK$200, and a pair of Adidas shoes costs HK$300. If you open a store and hire a few salespeople, you can easily make hundreds of thousands of Hong Kong dollars a month. What kind of high-tech is there? None!"
I could only hear his tone being gentle as he rubbed the end of the cigar with his fingertips.
"I only know that sneakers are more comfortable than leather shoes and faster than flip-flops. There are more than four million people in Hong Kong Island, and everyone needs to wear shoes. One pair is not enough, so you need another pair to wear."
"But not everyone can afford Nike and Adidas. Too many poor people cannot afford imported goods. So we can open a factory in Hong Kong Island, reduce the cost, and then customers will come to buy the goods at a low price."
"Even the dance king can see the market inside, how can our Lao Zhong be blind?"
With just two simple sentences, Yin Zhaotang immediately outlined a huge sneaker market, giving people a lot of room for imagination.
Knowing how to draw pie in the sky and how to dream are actually important characteristics of a businessman.
Yin Zhaotang simply stated the conclusion, but when it fell into the ears of Fat Cat, Gao Laosen, Jie Shiyong and others, everyone had different associations.
Fat Cat was born in the war years and has experienced changes of dynasties and the world. When he was a child, he wore straw sandals, then cloth shoes, shorts, Zhongshan suits, Western clothes, and finally Tang suits.
Looking back, every change in the fashion trends of clothing, hats and shoes will indeed cause changes in the clothing market.
The development direction is that the more comfortable, convenient and beautiful the product is, the more popular it will be.
At present, the design and materials of sneakers are indeed comfortable. Young people on the street mainly wear sneakers, and even some foreign bosses have changed their leather shoes into sneakers.
According to market analysis, it is only a matter of time before sneakers become popular worldwide, and the daily growth in revenue of the two major sneaker giants is also proof of this.
The more Fat Cat thought about it, the more it made sense to him. His eyes brightened and he became more confident.
“I won this one.”
The situation was not a loss to begin with, but now it seems that the win is more than expected.
Gao Laosen was not stupid either. He looked at the energetic and confident young man and said, "Ah Tang, do you really have the ability to run a sneaker factory?"
"I don't dare to do a business that even the dance king dares to do. Uncle, don't call me Shenxian Tang from now on, just call me Rat Gallbladder Tang." Yin Zhaotang has a way to make the shoe factory make money.
It may not guarantee big sales, but it will definitely make some money and give the company an explanation.
Gao Laosen picked up the tea and nodded slowly: "Okay, I am old and can't understand the new world. Since you are so confident, the uncles will definitely believe you."
"Wait and see you perform some magic tricks. Just remember to give me a share of your earnings!"
The leader of the uncles spoke, and if there was no objection from the uncles, it meant that he had already gained support.
Fat Cat said in a broad voice: "Everyone has seen how much money Atang's 91 magazine makes. He pawned the head of the dance king for yuan and helped the club plant its flag on Prince Edward Road."
"It's not about fists and feet, it's about brains."
Lao Mo was a customer of Nike. He was wearing a pair of Nike Cortez bullet-toe shoes. Seeing that all the uncles supported Shenxiantang, he felt a little unfair. He put his feet on the chair and said, "Atang, selling sneakers can make money, but can you learn the skills of the Americans?"
"This pair of sneakers can be sold for 280 yuan in a store. Can the shoes you made be sold for 80 yuan?"
Yin Zhaotang glanced at Lao Mo and could see that he had been deeply brainwashed by American mythology. However, in a materialistic society like Hong Kong, where English is the official language and overseas media are the most authoritative news organizations, it is normal for citizens to have some fantasies about the West.
People always have higher expectations for places they have never seen. "Brother Mo, these shoes are not American, they are made in Japan." Yin Zhaotang took a puff of cigarette and said casually, "Open it and take a look for yourself."
In the 70s, Nike was looking for sweatshops in Asia. The first location he chose was Japan, which was actively taking over the American father-son industry chain. It would not be good for his own son to ask for too high a salary.
Later, as Japan's economy developed rapidly and labor costs rose, it moved to South Korea and finally settled in China. It is difficult to buy a pair of American-made Nikes in the United States, let alone in Hong Kong Island.
Lao Mo flipped open the label inside the tongue and saw that it was indeed made in Japan. He couldn't help but blush: "Damn, it's really made in Japan."
Seeing him being humiliated, Yin Zhaotang laughed and said, "Brother Mo, rubber soles and suede cloth are sold by many people in Hong Kong. Even the suppliers to Japan are overseas Chinese from Southeast Asia."
"It's better to make money for ourselves than to let the foreigners take it away. Chinese people should also have their own sneaker brand!"
Jie Shiyong's face, which had been stern all the time, showed some emotion: "That's right. It's impossible for all of Hong Kong to wear foreign shoes without a single pair of shoes made in Hong Kong, right?"
"Okay, I believe that sneakers can make money, but running a factory is not like running a magazine. You just take some photos, find a few pretty girls to take off their clothes, and then the customers will pay. Grandpa spent 5 million Hong Kong dollars in a blink of an eye. When can he recover the cost?" Lao Mo questioned.
Fat Cat turned his gaze to him: "Lao Mo, what do you mean?"
Of course, Lao Mo didn't dare to go against his grandfather. He had his own purpose behind the performance.
"Ah Tang, don't bother with the company's share dividends. I, a gangster, can't figure out those accounts. As long as the company lets me run the gambling den on Taizi Road, I will fully support the sneaker factory!"
Lao Mo asked, "Isn't it fair?"
Fat Cat sneered and said nothing more.
Yin Zhaotang didn't even bother to think about it, and agreed: "Okay, Brother Mo, since you love making money so much, I'll let you make money from those eight gambling dens from now on."
Although gambling has a large turnover, the amount of money collected was actually limited before the rise of online gambling. Underground gambling dens that sell lottery tickets, horse racing tickets, and football betting may seem profitable to the underworld, but compared to many other industries, they are small businesses. Unless it is a licensed regular hotel that provides a one-stop service of food, drink, and entertainment, a gambling den that can collect hundreds of thousands of net profits each month is considered to have a sufficient source of customers and a lot of money.
Fat Cat weighed it and said, "In this case, the sneaker factory company will own 20% of the shares. Atang will decide how to proceed. For the sake of convenience, Atang will own 50% of the shares."
"The Mong Kok branch gets 10%, and the Tseung Kwan O and Causeway Bay branches get 10% each. The site on Prince Edward Road and the medicine company have been taken away, but the KTV is temporarily handed over to the Mong Kok branch, and the horse pound is given to Causeway Bay. Old Mo wants to try to run a gambling den, so the eight gambling dens will be directly assigned to the Yau Ma Tei branch. No one will be dissatisfied, right?"
This is equivalent to directly converting Yin Zhaotang's contribution to the establishment of Taizidao into business for the sneaker factory, which not only ensures fairness among the gangs, but also does not hinder the development of the sneaker factory.
After all, if you want Yin Zhaotang to devote himself to developing the sneaker factory, you must first give him the largest equity.
If you want to expand a market but don't want to give power, you may end up not being able to do anything well.
It is better to expect pie to fall from the sky than to expect someone to work hard, hand over the bulk of the money to the company and be grateful.
Although this way of dividing the cake does not appear to favor Yin Zhaotang, it actually supports him in doing things.
Fat Cat was fair in his reward, fulfilling the brothers' wishes. Everyone present had nothing to say, and they all replied, "It's whatever Grandpa says."
"No comment."
"I don't know how to find a proper job. I'll just focus on my own side business and wait for the gods to perform their magic."
Fat Cat nodded slightly, propped up his dragon head stick and stood up: "Well, let's go back to work first, Atang, come with me back to Tuodi for a cup of tea."
"Okay, Grandpa." Yin Zhaotang gave Fat Cat some support, but found that Fat Cat was actually quite strong, so he let go and went downstairs with him, and got in the Mercedes-Benz back to Chaoyi Restaurant.
(End of this chapter)