Chapter 286 Three things to do when a new official takes office

Chapter 286 Three things to do when a new official takes office

Beijing, State Administration of Radio, Film and Television.

Qi Tongwei ended a month of research activities and officially started working.

"Minister, these are the negative reports about major celebrities in the past three months that you requested." Li Chengyang placed a thick stack of newspapers in front of Qi Tongwei, with a trace of helplessness on his face.

Qi Tongwei frowned and asked in confusion: "Why are there so many?"

Li Chengyang shook his head and replied with a wry smile: "This is just the negative reports about some relatively famous figures. It doesn't even include the negative reports from unknown, low-end tabloids and online platforms!"

Qi Tongwei took the newspaper with curiosity and read it carefully. With every page he turned, his face became more gloomy.

Some of the stars in these reports were suspected of drug use, some were accused of cheating, and some talked about gambling in public, etc. The various scandals were shocking.

After reading for about ten minutes, Qi Tongwei put down the newspaper, rubbed his temples, and sighed deeply: "I only knew that the entertainment industry was chaotic before, but I didn't expect it to be so chaotic."

Li Chengyang nodded and agreed, "Yeah, I didn't expect that either. I only knew that this circle was complicated, but I didn't expect the problem to be so serious."

Qi Tongwei pondered for a moment and said seriously: "Unhealthy practices may exist in every industry, but the entertainment industry is more likely to attract public attention due to its special nature.

Take the political world for example. It is not as clean as the entertainment industry. If we report some of the cases we have investigated verbatim, the impact will be no less than the collapse of a celebrity.

This problem must be corrected in a timely manner. We must strengthen supervision and regulation of the entertainment industry and crack down on all kinds of negative energy behaviors."

Li Chengyang said solemnly, "Minister, I think there is a phenomenon that deserves our vigilance and deep thought, and that is the aesthetic values ​​of today's society."

"Aesthetics?" Qi Tongwei frowned slightly, obviously not quite understanding the deeper meaning.

Li Chengyang patiently explained: "In the past, we generally liked the image of men with thick eyebrows, big eyes, sunny and cheerful, and full of masculinity.

However, many film and television companies are now constantly launching so-called "idols" that are difficult to distinguish between male and female.

If this situation continues for a long time, it will have a very serious impact on the aesthetic concepts and character development of the next generation."

Qi Tongwei asked curiously, "Is there such a thing?"

Whether in his previous life or this life, Qi Tongwei has devoted most of his energy to work. He knows little about the dynamics of the entertainment industry and has almost no free time to watch TV programs.

“You are busy with work and may not be aware of this.

In fact, this undesirable phenomenon is getting worse year by year. If we fail to take effective remedial measures in time, it may lead to more serious consequences in the future.

Especially those boy bands from South Korea, the negative impact they bring cannot be underestimated." Li Chengyang said as he handed the laptop in his hand to Qi Tongwei.

Qi Tongwei looked carefully and saw several men with heavy makeup on the screen. It was indeed difficult to tell whether they were men or women. If he had not known from the beginning that they were men, he might have had to look carefully to determine whether they were men or women.

He really couldn't understand why anyone would like this kind of androgynous monster.

"Cheng Yang, immediately send someone to sort out the information of all the boy bands on the market and carefully investigate why they are so popular among fans!"

Qi Tongwei's face was extremely serious, and he said in a firm tone: "We must curb this trend and never let it continue to spread!"

"Yes, Minister Qi! I will arrange someone to do it right away!" Li Chengyang nodded and agreed without hesitation.

After saying that, he turned and left the office.

Qi Tongwei sat in his office chair, frowning, lost in thought.

"By the way, I remember Xiaoqin mentioned before that she invested in Wanda Pictures. She should know more about the entertainment industry." Qi Tongwei suddenly thought of Gao Xiaoqin and immediately had an idea in his mind.

So he immediately called Gao Xiaoqin and asked her to help investigate the current problems in the film and television industry and find solutions.

"Brother, I have already figured it out. I'll send it to you right away." Gao Xiaoqin asked for credit.

"Thank you, Xiaoqin, for your trouble. Your sister-in-law misses you and Xiaofeng. If you are not busy, please come and visit your sister-in-law more often." Qi Tongwei's words were a reminder to Gao Xiaoqin as well as to himself.

Gao Xiaoqin was so smart that she understood Qi Tongwei's intention and immediately replied, "I know, brother."

Gao Xiaoqin does have feelings for Qi Tongwei, but she is not prepared to put them into action. Pei Qianqian has entrusted her with the management of such a large company, and this trust cannot be expressed in words to Gao Xiaoqin.

Her gratitude to Pei Qianqian was second only to Qi Tongwei who brought her out of the lake island. She warned herself never to do anything to hurt Pei Qianqian.

After hanging up the phone, Qi Tongwei quickly turned on the computer to receive the file sent by Gao Xiaoqin, and printed it out to read carefully.

These documents record in detail the box office revenue and revenue of related ancillary industries in recent years, including the input and output of movies, TV series, singers, and variety shows.

By carefully analyzing these data, Qi Tongwei realized that the monetization ability of film and television dramas still needs to be improved.

Prior to this, he had conducted in-depth research on American Hollywood companies and found that there were significant differences between the two.

Idol groups seem to be the mode with the least investment, which may be the main reason for their rise. The specific situation needs to be combined with Li Chengyang's investigation.

Li Chengyang acted quickly and compiled detailed information of all the boy bands on the market and handed it to Qi Tongwei that afternoon.

After reading the information, Qi Tongwei breathed a sigh of relief. The problem was not too serious.

There are not many boy bands on the market at present. This industry is still in its early stages of development and has not yet formed a scale effect. However, looking at its soaring popularity in the past two years, it is found that the development speed of idol groups is increasing in a straight line.

"This is a means of capital. Idol groups have the lowest investment costs but extremely strong monetization capabilities, so capital over-markets and uses brainwashing marketing methods to make idol groups popular." Qi Tongwei made a judgment quickly.

"Cheng Yang, send this issue to each department and ask them to come up with their own handling opinions within a week. We will discuss it at the regular meeting next Monday." Qi Tongwei did not decide what to do directly, but gathered everyone's strength.

"By the way, let's also pass on the negative news about celebrities, plagiarism of works and other issues mentioned earlier and discuss them together," Qi Tongwei added.

Li Chengyang nodded in agreement, then went to arrange the tasks.