Chapter 136 Media Attention
Chapter 136 Media Attention
The 3M matter has come to an end, and the International Toy Fair in New York is about to begin, so Yang Wendong calculated the time to come here.
But if it weren't for the 3M incident, he wouldn't have come to attend this exhibition.
On June 6, the last day of the exhibition, Yang Wendong came to the venue.
Lin Youqi, a person in charge of the exhibition, said: "Mr. Yang, Mr. Wei, we have contacted 19 overseas customers in this exhibition, but they are not very large. They took a total of 1200 Rubik's Cubes from us.
Later, they will put these cubes in their own stores for promotion, and will contact us if there is any progress.
These customers are from the United States.”
"Well, okay. It's good enough to take this first step." Yang Wendong listened carefully to Lin Youqiang's introduction and was quite satisfied.
Although there are giants in the toy industry, they are giants on the brand side. There are basically no giants in terminal retail. If you want to sell your own products, you have to cooperate with many middle traders.
As long as he can avoid Hong Kong traders, it is enough for him at the moment.
Wei Zetao said with a smile: "Mr. Yang, I plan to let Xiao Lin stay in New York. One is responsible for communicating with 3M, and the other is to develop the market for mouse traps and magic cubes. What do you think?"
"Okay," Yang Wendong naturally agreed.
When the business reaches this level, even if the overseas business still relies on various overseas distributors, we must have our own people in the largest customer market; if we can grow in Japan and Europe in the future, it will be the same.
Wei Zetao said: "Okay, I will give you the specific budget separately."
"Well, OK." Yang Wendong glanced at Lin Youqing and said, "Lin Youqing, you are older than me, so I can't call you Xiao Lin like Lao Wei does."
"Mr. Yang, just call me by my name." Lin Youqi said with a smile.
Yang Wendong nodded and said, "Okay, when you are in the United States next time, do one more thing for me."
"Please speak, Mr. Yang." Lin Youqi said.
Yang Wendong said: “In the United States, a new industry called supermarkets has recently emerged. Unlike traditional department stores, they do not rent properties to many small business owners or companies;
Instead, they purchase goods in bulk and sell them together, just like a large grocery store. Can you help me count some famous brands and the names of their founders? "
"Supermarket? Okay." Lin Youqing didn't ask any more questions. Just do as the boss asks. Unless you don't understand, don't ask any more questions.
"Okay, that's it." Yang Wendong nodded, then looked at Wei Zetao and said, "Go back and rest. We have to go back tomorrow morning."
The reason why Lin Youqiang was asked to keep an eye on the supermarket industry was naturally because of the Walmart supermarket that would soon appear. However, Yang Wendong didn't know where this Walmart was now.
He only knew that the founder was Sam Walton, who had been running a grocery store business for many years before founding Walmart.
With only this information, it would be difficult to find someone accurately, but if you focus on the entire industry, as long as Walton's scale is achieved, it is very likely to be discovered.
As far as Yang Wendong knew, Walton was heavily in debt when it first started its business, and even later on it had to go public to raise funds because of the heavy debt. So perhaps he could also have a chance to get a share of it.
Although Walmart will be a giant in the United States in the future, the entire retail industry does not attach importance to supermarkets now. After a period of time, when your funds are not tight, you can invest a little in Walmart and make a lot of money.
In fact, you can earn much more than investing in real estate in Hong Kong, even with leverage, even if it is located in Central.
On June 6, Yang Wendong and his team returned to Hong Kong and arrived at the factory early the next morning.
Hong Xuefei came to report the progress during this period: "Mr. Yang, Mr. Wei, the test of the sticky hook is almost done. At present, the pulling force of 5KG is completely no problem.
However, the prerequisite is that the wall to be glued is very smooth and cannot be a painted wall, otherwise it will not work. "
Yang Wendong said: "Well, it doesn't matter. We can't change the physical properties. We just need to describe it clearly on the back of the packaging or sticker and tell where it should be pasted."
"Okay." Hong Xuefei agreed and said, "We have also developed the structure of the rotating mop, but the rotating effect is not that good. It should be a problem with the bearings.
I have arranged for people to buy bearings from Germany, the United States or Japan to see which one is suitable. Only after we decide on it can we do the subsequent testing. "
"Bearings? These can only be imported." Yang Wendong nodded and said, "How long is the test period behind this rotary mop?"
Hong Xuefei replied: "It may take 2-3 months. One is to test the bearings, and the other is to test whether there will be any problems with our structure after a long time.
Once it is confirmed, we will need to develop additional molds and prepare for production. According to our internal calculations, it will take a lot longer than the adhesive hooks."
"That's okay, we can just put out the sticky hook first." Yang Wendong said.
The launch of a long-term civilian product also needs to be cautious. At least it must be verified before it can be launched on the market, especially for things that people use frequently.
Moreover, it would be better for Changxing Industrial to be more cautious with its resources and launch new products one by one. Compared with 3M, which can control thousands of products, there is still a big gap between us.
Hong Kong Galaxy Daily, editor-in-chief's office:
After reading a piece of information, Chief Editor Li Rongshan looked up at the young man in front of him and asked in surprise: "Is this information true? Was the sticky note invented by Hong Kong people? And the factory is still in Hong Kong?"
"Editor-in-Chief Li, I have been collecting this information for over a week." The young man, Ajun, said with a smile, "It all started about ten days ago when a friend of mine who lived in Tsim Sha Tsui came to visit me and I treated him well.
Later, when we were chatting, he told me that he wanted to join a factory called Changxing Industrial. The benefits of this factory are very good, and their new factory is very large and is under construction. They are already recruiting people in advance. Do you know how many people this factory plans to recruit?"
"How much? A lot?" Chief Editor Li asked subconsciously.
Ah Jun raised two fingers and said, "2000 people."
"2000?" Editor-in-Chief Li was shocked.
Ah Jun added: "I was also shocked when I heard this number. There are only so many people in Hong Kong. Most of them live on Hong Kong Island. In the vicinity of Tsim Sha Tsui, it is estimated that there are only about 100,000 people.
The recruitment of 2000 people is expected to affect many people in the local area. Moreover, the boss of this company is really different from others. He treats his subordinates very well. Their meals are better than..."
"Comparing what?" Chief Editor Li asked hurriedly when he saw that Ajun seemed to have something to hide.
Ah Jun paused and said, "It's better than what many office buildings in Hong Kong provide, and it's not worse than the coolies on the docks. It's said that the meals are provided to make sure you're full, and the portions are quite large, but you're not allowed to waste anything. Everything else is pretty casual."
"You seem to know a lot, eh?" asked Chief Editor Li.
Ah Jun smiled and said, "After my friend told me about this, I went to Tsim Sha Tsui to investigate. Changxing Industrial is really a company that treats its employees very well.
It’s just because it’s in Tsim Sha Tsui, where there isn’t even a newspaper office, so in the whole of Hong Kong, only people nearby know about it.”
"Interesting." Editor-in-Chief Li nodded and asked, "Who is this boss? Have you found out?"
"I only found out that the boss's surname is Yang and he is quite young. I didn't find out anything else." Ah Jun said awkwardly: "These past few days, I basically just asked around for information outside the Changxing Industrial Factory, and what I could find was limited."
"That's right." Editor-in-Chief Li thought for a moment and said, "Well, I'll officially give you this task. Go to the customs to check Changxing Industrial's export data, and go to the Hong Kong government to check for relevant information. A factory that can create 2000 jobs is enough to make the news."
PS: Please give me a monthly ticket
(End of this chapter)