Chapter 149 Filter
Chapter 149 Filter
Macaulay sat in his seat, watching the old man fiddling with his photo with some impatience. At this moment, he was thinking that he would never upload such a bad photo to his personal space. That was not sharing a beautiful moment, but providing material for others to laugh at him.
Come to think of it, not to mention that the camera function of today's mobile phones cannot be compared with the photos taken by real cameras. Even the photos taken by photographers, if they are not retouched, the effect is generally not that good.
It is precisely because of this that the software called PS is so popular in the circle of photographers, because the effect people want when taking pictures of themselves is "beauty" rather than reality. After all, no one thinks about winning the Pulitzer Prize with this photo when taking a picture of themselves.
But the problem is, it is easy to say the two letters "PS", but it is not an easy thing to use it proficiently. How many people in the world can really use the PS software?
Therefore, regardless of whether the "photo wall" application proposed by An Rushong has any prospects, the issue of photo selection alone will probably discourage most users.
"Ann, you..." Macaulay felt that his patience was running out. He supported his chin with one hand, made an unclear gesture with the other hand, and said.
Just as he said this, he saw Maozi's assistant open an application on the big screen. At this time, a track popped up below the photo. Above this track, there were multiple selection blocks, such as Amaro, Rise, X-Proll, Valencia, etc.
After the assistant selected the Amaro option, the photo on the screen suddenly changed. Mao Kaoli felt that his originally stiff and rigid self in the photo seemed to come alive in an instant. Not only was the surrounding light much brighter, but his skin in the photo also became richer in color.
"What's?" Macaulay stood up from his chair, pointed at the projection screen, and almost blurted out a swear word.
It’s no wonder that he felt shocked; this scene was simply too incredible.
This was 2007, not the era of beautification for mobile phone photos. As mentioned before, Photoshop was still popular at that time. Photo editing and photo retouching were highly professional and not something that ordinary people could handle. But at this moment, on this computer, under the operation of that Maozi assistant, that ordinary photo was transformed into a colorful, bright, and professional-looking photo, just by pressing a key.
What does this mean? There is no doubt that, apart from anything else, just this simple, fool-like operation means that ordinary people can also retouch an ordinary photo into a beautiful artistic photo.
"Macauley, as you can see," An Rusong saw the shock on his face. He became more confident as he spoke. He leaned back against the soft backrest of the chair and said calmly, "This is the groundbreaking new feature that we NGN introduced in the photo wall section. I named it filter. Yes, it's the filter used in Photoshop."
He paused, pointed at the photo on the projection screen, and continued, "The Amaro filter in front of you is just one of the filter effects introduced in the photo wall section. It is suitable for adjusting photos with dim light. Through it, any beginner in photography, or even an ordinary person with no photography experience, can modify a dull photo into a wonderful photo with a strong contrast between light and dark and a certain artistic atmosphere."
Taking the mouse from Maozi's assistant, An Rushong began to use Macaulay's photos as materials to demonstrate the seven filter effects integrated in the photo wall section one by one, and introduced the name of each filter while introducing the effects it can achieve.
"At present, our NGN has successfully developed 7 specific filter effects, and another 24 filter effects are under intensive research and development," An Rusong concluded. "The ultimate effect we want to achieve is to help every ordinary user upgrade to a sophisticated photographer who is proficient in various special effects, just by using their mobile phones."
"Wait!" Hearing him say this, Mao Kaoli seemed to realize something. He turned his head suddenly, stared at An Rushong, and asked, "You said, we only need to use our own mobile phones? Every ordinary user?!"
"Yes, you heard it right, Macaulay, this is what I mean. Every ordinary user only needs to use a mobile phone," An Rusong smiled, nodded, and said, "I know what the venture capital community thinks of NGN. We started too late on the PC side. There are too many similar competitors around the world, and our development prospects are limited relying solely on the Japanese and Korean markets. But..." He blinked and smiled, then changed the subject and said, "Who said that the future of NGN will be concentrated on the PC side? I always believe that the mobile side of the future is a real blue ocean. The market that NGN is targeting is always in the mobile side field. We will give priority to seizing the mobile side market, and then reversely surround the PC side market. This is the path that NGN wants to take."
"My plan is to officially launch the photo wall section in the NGN personal space in mid-November and launch a trial version of the filter function," An Rusong said after lighting a cigarette and taking a puff. "Then, we will introduce financing at a reasonable price and seek cooperation with Apple and Google to come up with a mobile application that is compatible with Apple and Android in the shortest possible time. In the near future, the slogan of NGN on the mobile side will be to help people record their lives anytime, anywhere with high quality."
Since no agreement had been signed with Macaulay, An Rusong's presentation of his business plan was very brief. But even so, Macaulay still heard a rather grand plan from it. There was no doubt that if An Rusong's plan could really be steadily implemented, then NGN would quickly grow into a Facebook-like behemoth in a very short time in the future.
Why do you say that?
The answer is simple, because An Rusong has proposed a concept for NGN that can be seriously hyped: "Record your life anytime, anywhere, with high quality."
Don’t underestimate such a seemingly ordinary concept. In the early stages of Internet companies, what they sell is concepts. With concepts, there is traffic, users, a future, and investment. From Macaulay’s perspective, the concept proposed by NGN will have great appeal and cohesion among young people.
Young people value individuality and are willing to express and show themselves. An application that can add various filter effects to your photos and easily transform an ordinary photo into a beautiful photo is believed to be of fatal attraction to most young people.
Most importantly, relying on NGN software, this photo wall will not only be a message board and forum for young people to show themselves, but also a tool for making friends to build their own social circle.
Thinking deeper, Macaulay could even foresee that at some point in the future, when NGN develops on a large enough scale and has a strong enough user base, it will become a "Facebook" with more complete functions, because on that photo wall, certain specific users, such as those with good looks, may attract millions of fans, and these fans can be monetized under certain conditions.
this.
In a word, there are too many possibilities for future NGN, and more possibilities mean greater risks and broader prospects.
"An, what you need now is not just financing, you need a partner who can pave the way for your development," Macaulay said with a wry smile, rubbing his temples, after thinking clearly about NGN, or to be more precise, after thinking clearly about An Rushong's ambitions.
"That's right," An Rusong handed the mouse to his assistant, then put out the cigarette in his hand, and then said with a smile, "So, Macaulay, if you only come to negotiate with me as the head of the GC Fund, I think we have nothing to talk about, because you can't give me what I really need. I need you to talk to me as a partner of DFJ, and the premise of the negotiation is that I must retain the absolute right to operate the entire NGN company. To this end, I can make more concessions on dividend equity."
GC Fund is a subsidiary of DFJ. Although the two are one, their natures are different. The energy possessed by DFJ is not comparable to that of GC Fund. What An Rusong needs is DFJ's financing background. Only with the support from DFJ can he truly gain a firm foothold.
"Let me guess," Macaulay folded his hands and spread them flat on the table in front of him, smiling, "You need to quickly promote NGN software to the international market, so you need a large amount of financing; secondly, you need someone to help you connect with Apple to achieve cooperation; finally, you need to join the mobile alliance founded by Google as soon as possible, so as to obtain a front-row sales position in the Android Market in the future promotion of the Android system."
(End of this chapter)