Chapter 187 Emoticons

Chapter 187 Emoticons

In the president's office of NGN Corporation, An Rushong sat behind his desk, browsing the latest news reports on the computer monitor.

This report is about Naver's industrial layout in mainland China, which focuses on Naver's investment plan in Ourgame. According to the report, as of this month, Naver has acquired 50% of Ourgame's shares. According to the plan revealed by the company, Naver hopes to open the entrance to the Chinese game market through its layout in Ourgame.

In fact, Naver's investment in 04.com began in and has lasted for three years.

The reason why An Rushong pays attention to Naver is that this largest search engine service provider in South Korea is itself the biggest threat to NGN. In the world of An Rushong's previous life, the most popular instant messaging software in South Korea, Japan, and even in some countries and regions in Asia except mainland China is "Line" launched by this company.

Moreover, Naver's search engine technology is very powerful. In the Korean market, even Google cannot beat it. In Korea, it is a super monster that combines Baidu, NetEase, and Tencent. Therefore, An Rusong has to be vigilant about its existence.

However, for now, Naver's development strategy is obviously problematic. Its decision-makers seem to have seen the proliferation of "Korean Wave" in the Chinese mainland market, so they are also determined to seize this huge and exciting market.

How should I put it? Naver's idea was good, but it failed to see the situation clearly. It did not realize that in the Chinese mainland market, the development of the IT industry was completely different from that of the entertainment industry. In that vast market, there might be room for Korean entertainment in the short term, but there was no chance for the Korean Internet industry to survive.

The most important thing is that Naver chose the wrong partner. Although Ourgame has 1 million registered users, its development has been in a state of decline. The expert who is best at imitation has already set his sights on it. Ourgame itself is in trouble, so how can it provide support for Naver's expansion in the Chinese mainland market?

But for now, An Rusong still hopes that Naver can put more energy into the Chinese mainland market so that NGN can have more time to develop.

Currently, An Rusong is planning to set up four branches in Jakarta, Tokyo, Singapore and Frog Island to fully promote NGN software. Compared with completing the global layout, he hopes to advance step by step steadily and first occupy the market in Asia, especially in East Asia and Southeast Asia.

According to An Rusong's financing and investment plan, this round of financing from DFJ and Apple will last until at least May of next year. After May, NGN will seek opportunities for a second round of financing. Therefore, although the first round of financing obtained funds of 7500 million US dollars, it is actually not very sufficient if it is really used.

If Naver launches Line, an instant messaging software, to compete with NGN companies, the second round of financing will have to be brought forward. Moreover, in the face of strong competition, the effect of the second round of financing may not be optimal.

"Boom boom boom!"

Just when I was about to finish reading the entire news, there was a knock on the door.

Taking his eyes off the monitor screen, An Rushong glanced towards the door.

The person standing outside the glass door is Choi Jinnai, director of the company's art department, holding a thick stack of documents in her arms.

"Come in," An Rushong closed the browser page and raised his voice.

In the previous stage, the art department of NGN Company was still a very simple department. Including the person in charge, Cui Jinnai, there were only three people in total. Moreover, the work they were responsible for was not exactly the same.

But in just less than half a month, the Art Department has been gradually strengthened. The department now has nearly twenty artists, original painters, and other staff members. Choi Jinnai, who first entered the company, naturally became the director. Judging from the current administrative structure of the entire company, she can be regarded as an absolute senior executive.

"President, the first version of the emoticon package has been designed," Cui Jinnai said as he pushed open the office door. "Do you want to see it now?"

An Rushong didn't say anything. He just nodded and raised his hand to point at the sofa in front of his desk, meaning to tell the other party to sit over and talk.

Cui Jinnai walked over quickly. She first put the documents in her arms on the coffee table in front of the sofa. Just as she was about to say something else, she heard An Rushong's cell phone on the table ringing.

Cui Jinnai swallowed the words that were about to come out of her mouth and pointed towards the door, meaning that she would go out for the time being and come back after An Rushong finished his call.

An Rushong first looked at the caller ID and saw that the call was from Nan Xuyu, then he nodded to Cui Jinnai.

"Director Nan," An Rushong waited until Cui Jinnai left the room before pressing the answer button on his mobile phone and greeted him first, "I'm Rushong." "Do you have time now?" Nan Xuyu asked on the phone.

Hearing him ask this, An Rushong actually felt a little touched. You know, from the first time they met until now, every time the old guy called him, he would directly tell him when and where to go, or ask him to do something, but he never asked him what he was doing, whether he had time or anything like that.

And this time, the old lady actually knew to ask him if he had time first. What was going on? Was it that the old lady had her period, or did she hear it wrong?
"What's the matter? Is it inconvenient to talk?" Hearing that An Rushong didn't say anything on the phone, Nan Xuyu asked again.

"Ah, no, I have time," An Rushong came to his senses and said hurriedly.

"Very good," Nan Xuyu said, "Then you can come to the Tiffany Hotel or go directly to the underground parking lot, parking area C3."

"Now?" An Rushong looked towards the door and asked.

"Yes, now," said Nan Xuyu.

"Okay, I'll be there right away," said An Rushong.

The call was quickly hung up. An Rushong let out a sigh and waved to Cui Jinnai who was still standing outside the office door.

The latter had been paying attention to him the whole time. When he saw him waving, he pushed the door open and walked towards the sofa while saying, "President, we have made all six designs for the initial version of the emoticon package. Please take a look and see if it is the effect you want."

An Rushong stood up from his chair, put his cell phone in his pocket, walked around the desk in front of him, and sat down on the nearest sofa.

Cui Jinnai pushed the pile of documents in front of him and separated them one by one, while introducing: "The six design plans we have made now are Capybara, Self-deprecating Bear, Kanahera, Soft and Cute Chicken, Soft and Rotten Cat, and Panda Panda. They are all drawn and extended according to the basic draft you provided."

As she said this, she opened the documents one by one and showed An Rushong the drawings inside.

These design proposals were all proposed by An Rushong. Initially, he submitted a total of fourteen different emoticon design proposals to the art department. Of course, these emoticon packages were not designed by him, but were simply drawn based on his memories of his previous life. Each design proposal came from the paid emoticon packages provided by Line, and they are all very popular styles.

For emojis, each design cannot be just one picture, but a whole collection of pictures, or even a dynamic collection of pictures. What An Rusong provided was just a draft, that is, a prototype of an animal or a person, and then the designers in the art department extended and expanded it to form a large collection.

What Choi Jinnai brought this time were six large picture albums extended from six designs, which can be regarded as six series of emoticon packages.

An Rusong was busy now, so of course he couldn't look through every design carefully. He just glanced through them briefly, and then said to Cui Jinnai, "I think it's pretty good. How about this, you put the draft here first. I have something else to do now. I'll take a closer look when I come back."

"Okay, President," Choi Jinnai nodded. As a professional original artist, she admired An Rushong's ability very much, because so far, many of the pattern designs the company has come up with were drafts provided by the young president, and the designers in the art department did not actually do much work.

In addition, NGN does not discriminate against female employees. Both male and female employees are paid according to the same standards. This is rare in the workplace in the Republic of Korea, and this is one of the reasons why Choi Jin-nai is optimistic about An Rusong.

After sending Minister Choi Jinnai away, An Rushong collected all the design drafts on the table and locked them in the safe. Then, after explaining things to Jiang Xiuyuan, he hurried downstairs and left.

An Rushong had been to the Tiffany Hotel once before. Although he was not very familiar with the place, he was still familiar with the route. He rushed all the way from the company and parked the car in area C3, which only took him more than minutes.

Just like last time, there were several young people waiting in the parking area of ​​C3. When An Rushong's car drove over, a young man followed him. After An Rushong parked the car, the young man took him directly to the elevator. However, unlike the previous time, this time he went to the 15th floor.

When the elevator stopped at the 15th floor, An Rusong, led by the young man, walked out of the elevator door and bumped into the skinny Director Lin, who seemed to have been waiting at the door of the elevator. When he saw An Rusong coming out of the elevator, he waved to the young man who was leading the way, and then said to An Rusong: "Come with me, Rusong."

(End of this chapter)