Chapter 328: Not only the aroma of wine, but also the aroma of wine
Xu Huizhen looked at the father and son in front of her and couldn't help but smile.
"Zhu Zi, you haven't understood what Dad meant. As the old saying goes, if you want to take something, you must first give it. Our restaurant has just opened, and we first want to let everyone know how our food is. Only if it's free can we get everyone to come and taste it, and even promote us!"
"As long as they think the food is delicious, they will come back next time and next time. As long as we have repeat customers, why should we worry about not making enough money?"
He Yuzhu said helplessly,
"That's true, but most of the people here today are neighbors. They barely go out to eat out once a year. And the Yan Jiecheng couple, they look like spies to me..."
He Daqing felt helpless when he heard Shadaer say such things.
"You, just focus on being a chef. Leave the restaurant's affairs to Huizhen, and don't worry about them!"
He Daqing said directly.
"Well, I'm worrying about nothing!"
He Yuzhu sighed in grievance, turned around and walked towards the kitchen. After a busy day, there were still many things that needed to be cleaned up.
Seeing her man leave, Xu Huizhen looked at He Daqing again.
"Dad, although that's what I said. But I see that many restaurants are well decorated now. We have a good location here. Why don't you consider improving your store?"
"After all, even good wine needs to be hidden in a remote alley."
This is also what Xu Huizhen is worried about.
She had no doubt about the cooking skills of the father and son, but through observation over this period of time, she found that these businessmen liked to show off and go wherever was noble. Otherwise, she would not have supported Chen Xueru's hotel.
"The alley is narrow, the wine is delicious."
He Daqing said leisurely,
"Now that we have achieved the aroma of the wine, the next step is how to make the aroma spread."
As soon as these words came out, Xu Huizhen looked at him curiously.
"Dad, you already have an idea, right?"
"That's natural."
He Daqing chuckled.
"Although there is a large flow of people here, there are also many stores. If we want everyone to know about our He's Restaurant, we have to take the initiative to go out and advertise."
"advertise?"
"Yes, let's spread the word so that more people know what kind of restaurant there is here."
The word "advertisement" has been around for a long time, but there have been no product advertisements in recent years except for slogans.
But in the past two years, it has become popular to hand out business cards to people.
Under Xu Huizhen's puzzled gaze, He Daqing continued,
"We can make a few carts, sell some convenient and practical food, and push them directly to the square in front of the train station. There are many people on the road there, and the market is actually not small. Wouldn't that increase the publicity?"
He Daqing naturally also wants to run a high-end restaurant, but not now.
Although the economy has developed now, many people are still relatively frugal and believe that cost-effectiveness is the key.
Moreover, if we implement many of our service concepts now, they are too advanced and may be targeted. It won't be too late to implement them in two years, when the hotel's profitability has improved and more foreign investors have flocked in.
The most urgent task is to focus on the middle and lower classes, so that they can have enough to eat and eat well. If they have skills, they will not be afraid of not making money.
"correct."
He Daqing blinked and looked at Xu Huizhen again.
"What do your parents say about growing vegetables?"
Nowadays, every household has its own land, and farming has become relatively free.
He Daqing thought that it was not enough to just run a restaurant, and the quality should be controlled from the source.
Especially in the old cities, as urban areas become larger and larger and land becomes more and more expensive, the supply of vegetables and meat will also become a problem.
If you cultivate a supply of vegetables yourself first, it will be much more convenient in the future.
A few days ago, He Daqing returned to Qinjia Bay and handed the seeds he had carefully cultivated to the Qin Dashan brothers, asking them to conduct experiments in the village first.
Once people see the benefits, they will naturally be willing to grow his vegetables and grains.
"I told them all."
Xu Huizhen said with a smile.
"They all say that you are a man of ideas, and they all listen to you!"
"Okay, I'll send them some seeds later. I'll also ask them to build a greenhouse!"
He Daqing nodded.
With these two vegetable supply centers, what is there to worry about?
In the next two days, according to He Daqing's plan, in addition to the normal operation of the store, He Daqing also specially made a few small carts and asked He Yuzhu to put the prepared meals on them, and then load some staple foods such as steamed buns and dumplings, and then push them to the train station square for sale.
Nowadays, many people bring their own dry food with them when they go out, so they can just get by.
But as soon as He Daqing opened the lid, the delicious smell of food hit his nose, and many people who were about to go on business trips or who had just got off the train could not help but come over.
As soon as I saw He Daqing's place, I saw that there were meat, vegetables, staple foods, and even free hot water. Who could refuse such good service?
As the saying goes, a poor family may become rich on the road. Many people are just used to being frugal, which does not mean they have no money.
Under the temptation of delicious food, hungry pedestrians couldn't help but place orders.
He ate without making a sound.
After finishing their meal, everyone left with a burp, and before leaving, they did not forget to give a thumbs up to He Daqing and others.
Even the name of He's Restaurant was written down.
"Hey, there aren't many people in the restaurant, but I didn't expect that by pushing the cart, I could sell more than the restaurant!"
He Yuzhu couldn't help but exclaim in surprise when he saw He Daqing and Xu Huizhen and others. They had a full car when they left, but had sold out everything when they came back.
"That is!"
Before He Daqing could say anything, Qin Jingru was already full of praise.
"The food in our restaurant is delicious, and many of the dishes can be taken on the go, so they are naturally very popular!"
Xu Huizhen also nodded.
"I think we can sell not only at the train station, but also at the bus station where there are many people. If we continue like this, our daily income will be quite high."
That’s right, what He Daqing asked He Yuzhu to prepare were basically road dishes that were easy to carry.
As the name suggests, it is not only delicious but also can be taken on the road, so it is naturally very popular.
After three consecutive days, Xu Huizhen saw the business opportunity.
Although a meal is sold cheaply, if you calculate the sales volume, the money earned in a day is probably more than that of other restaurants.
After all, the train station is full of people all day long, and they are all people who come from far away or are preparing to go far away. They are all their customers.