Chapter 333 Design
Chapter 333 Design
Yu Xing publicly expressed for the first time his expectations for Silicon Carbon Group.
As a newly established car company that hasn't even built a factory, this naturally sounds like a pipe dream and is inevitably subject to many people's ridicule.
After all, even a company like BYD that has been struggling for many years has been in a bad situation in the past two years.
Whether China can produce an excellent car company, let alone the "best in the world", just measured by the standard of "excellence", this will raise a big question mark in public opinion.
A century of industry, a century of brands, a century of experience, a large number of successful car companies such as Mercedes-Benz, BMW, Audi, Toyota, Hyundai... are shining in the global market.
Although China has become the world's largest automobile market, any unrealistically ambitious goals will be met with the same degree of skepticism.
Yu Xing knew all this, and he knew what kind of public opinion he would encounter when he said this. However, just as the research for quite some time has been serving the purpose of solid car manufacturing, these words are not only a response to reporters' questions, but also serve the current recruitment needs of Silicon Carbon Group.
Silicon Carbon Group was very interested in Chris Bangle, former BMW design director, and the team in his studio. There had been many exchanges, and even the name "Beta" that Yu Xing had been thinking about was decided to be cancelled because of "Beta".
However, Bangor always had doubts about such a Chinese tram project.
Yu Xing had a direct communication with Bange through an interpreter the day before the interview. The main issue was the construction of the domestic supply chain.
In this exchange without any off-site assistance and only a short period of thinking, Yu Xing once again demonstrated the advantage of doing things himself. He responded to the cooperation between Silicon Carbon Group and the supply chain, and also talked about the integrated game of supply chain disadvantages and advantages in light of the defects of A123 and Fisker that had just occurred.
Bangor was generally satisfied with the performance of Yu Xing, the founder.
He asked a question at the end: "Mr. Yu, what are your goals for Carbon Silicon Group?"
Yu Xing's answer was quite standard: "We want to be a company that satisfies consumers, give full play to the advantages of the growing Chinese market, and strive to become a strong competitor in new energy vehicles."
Bange was not satisfied with this answer: "Mr. Yu, do you just want to be a strong competitor? Fisker is also an extended-range car, but it is almost finished, so let's not talk about it. Do you think you can surpass Tesla?"
He naturally used Tesla, which is now listed, as a comparison target.
But, to be honest, Yu Xing has never considered surpassing Tesla. Well, he has thought about shorting Tesla.
He did not give a direct answer, but mentioned an objective situation: "Bango, it is probably different for an American company and a Chinese company to sell cars in the United States and Europe."
Yu Xing knew that Tesla’s market value at its peak was over $1.5 trillion, and he also knew that Bangor certainly could not have imagined that Tesla would have such explosive success later on.
Bange then explained his thoughts: "Mr. Yu, of course I know it will be different, but how you set goals for your brand is also a subtle design. Through this design, you will convey information to potential customer groups. Similarly, the engineers in the industry you want to recruit are the same. If you just want to be a strong competitor - that's certainly good, but there will be a lot of competitors. If it were me, I might be more willing to serve a company with ambitious goals."
Yu Xing listened to the translated words and also expressed his own thoughts: "I just want to do this in a more pragmatic way."
"Since you are already doing it pragmatically, shouting out slogans that are more beneficial to the brand will not hinder your actions." Bange said, "Mr. Yu, even if you just set up a dream against your will, I think it is beneficial."
After listening to Bange's story, Yu Xing asked with a smile: "Is it okay to go against your will? If I say I want to become the best car company in the world, are you willing to work with me to achieve this goal?"
"Of course, Mr. Yu, this is my first step as the design director of Carbon Silicon Group. After all, you are willing to pay me a lot of money." Bange said naturally, "Correcting your brand name that is not conducive to the global market is a small gift, and setting up impressive brand goals is the serious matter." Yu Xing didn't know if what he encountered was an isolated case, that is, these people are very materialistic...
The design director of Carbon Silicon Group has been recruited. He will bring a team with him and will continue to recruit design talents from home and abroad.
He was delighted, and then he thought about Bange's words and thought about the cooperation between Carbon Silicon Group and its suppliers.
Before the Carbon Silicon Group officially unveiled its flag, many suppliers were also skeptical and did not dare to engage in in-depth cooperation. However, after Yu Xing convened a supplier meeting, this problem was easily resolved.
Yu Xing feels that making goals clear applies at least when it comes to attracting talent.
With funds, supply chain, and top talents like Bange and Thomas who once worked for well-known car companies, the attractiveness of Carbon Silicon Group should have been greatly improved.
Besides, you do have to have dreams, what if they come true?
Yu Xing let go of his dream, accepted the ridicule of the crowd, remained emotionally stable, and counted money silently.
On December 12, Boss Guo Shanfeng walked into the office of Red Falcon Capital in the World Financial Center in broad daylight and communicated with the mastermind behind the short selling regarding the short selling.
However, as soon as Yu Xing walked into Xiaoying's office, he noticed that she looked very serious.
"What's wrong? Did you make less money?" he joked.
Regarding the short selling of NetQin, Liu Wanying expressed her feelings after the end of the first day, and bluntly said that she had encountered the "impossible triangle" of short selling and had begun to be restricted by the balance of counterparty size, cost and risk.
Because NetQin's market value is not high and it was just listed in May this year, there are some restricted shares under agreement, so the profits from short selling will also be affected.
"Yes, it's less." Liu Wanying's expression was still serious. "An account of one of our overseas companies received an informal investigation letter. The IRS believed that the trust benefit of this part of the capital flow was not reported, and it was necessary to conduct a tax information disclosure investigation under Section 6103."
Yu Xing was slightly startled: "The short sellers haven't come to us yet, but the tax collectors have come first?"
Liu Wanying nodded: "That's understandable."
Yu Xing asked: "How should we deal with this?"
"I suspect they are trying to follow the clues," Liu Wanying said cautiously. "That company has cross-holdings in two offshore shell companies. If the Financial Industry Regulatory Authority (FINRA) is involved in the investigation, it may trigger the review of unusual related-party transactions under Rule 2010. Therefore, this control chain is temporarily unavailable. Well, it may never be used."
Yu Xing frowned: "Are small characters like us... also going to play this game?"
"I don't know if Guo Shanfeng is considered a small player now." Liu Wanying said, "I can only say that we should be as cautious as possible. Or, we can openly become a hedge fund and accept more supervision."
Yu Xing shook his head subconsciously, thoughts turning over in his mind. Now that things have come to this, let's divide the money first.
(End of this chapter)