Chapter 344 Communication
Chapter 344 Communication
The struggle among giants is sparking. Whether it is Yu Xing, Xiong Xiaoge, Xu Xin, or LeTao, Vipshop, Mogujie, or Meilishuo, they are all eager to compete for interests.
Alibaba’s response was not too late. It took the same action two days later and also promoted “Tmall” which was renamed on January 1 this year, using the image of a cat to correspond to the penguin.
With a cash budget of exactly 10 billion, the money-burning war has begun.
Yu Xing sighed at the endless burning of money, and quickly invited Bi Sheng to Beijing, and called on Zhong Zhiling. Then he thought of Xu Yangtian, the founder of SHEIN, whom he had met only once, and simply invited him over as well, wanting to hear more ideas from insiders.
Coincidentally, Xu Yangtian, who came over excitedly, also thought so...
He wants to expand Xiyin's products and markets this year, but he has no experience. He was lucky to meet IDG at an Internet conference before, and this time he met Bi Sheng, who has already achieved a revenue of more than 10 billion yuan in China. Naturally, there are many problems.
Bi Sheng is actually a crossover like Xu Yangtian, but it has been more than a year. Although he is a little puzzled as to why Mr. Yu called such a small-time guy, he just thinks that the two of them may get along well and he is not stingy with his ideas.
"Like our LeTao, our main purpose is to help brands solve inventory problems. This was the main problem I encountered when I was researching. Since Mr. Xu wants to do the clothing industry and the overseas women's clothing market, although I haven't conducted research overseas, I believe we will have common problems."
“High inventory and unsalable goods are the pain points our partners often face.”
"However, compared to the fierce competition in China, Mr. Xu already has experience in overseas business, so he might be able to achieve a surprising victory."
Bi Sheng did not look down on Xu Yangtian's unpopular choice, but instead felt that it was very worthy of research.
Yu Xing heard this and interjected, "It sounds like there is still room for optimization in the supply chain. Buy and sell, buy and sell, one end is demand, the other end is supply. High inventory means supply exceeds demand. Now that mobile Internet is developing, can this aspect be digitally transformed accordingly?"
Xu Yangtian has been studying the fast-moving consumer goods brand ZARA this year. He nodded and said, "ZARA uses multiple styles and small batches to deal with inventory problems. I feel that our domestic industrial chain is quite mature and can give play to cost and operational advantages."
Bi Sheng immediately agreed: "Mr. Xu's words make sense, I agree!"
As they chatted, they quickly hit it off.
As for what Yu Xing wanted to hear from Bi Sheng, an industry insider, about the changes in the domestic e-commerce market...
"Mr. Yu, I don't understand the changes that the two giants can bring to the e-commerce market. I can only be careful to protect my business here." Bi Sheng was very honest. "If you ask me, I really can't tell you one, two, three."
Zhong Zhiling then said: "Carbon Silicon Data has developed several softwares. The current trend is not bad, but advertising revenue is difficult to support long-term development. Brother Xing and I both think that e-commerce may still be a good option."
Bi Sheng blinked, looked at Mr. Zhong, then at Mr. Yu. He knew that they had talked about Mogujie, Meilishuo and traffic issues before, but the changes in the disputes among giants were really complicated.
He thought for a while and said sincerely, "Carbon Silicon Data Company is not in a hurry, just wait, I really haven't thought about these things. Director Yu, if you want me to do something, then just tell me directly. I thought we were just here to eat and drink today."
Yu Xing was somewhat amused, but also somewhat speechless: "Okay, then we'll wait for changes, and I'll call you if anything happens."
Bi Sheng nodded in agreement. Letao.com is focusing on the special sale model. As for if there are more favorable changes in the market, Brother Yu will talk to him about it. Can he still harm Letao?
This Alibaba, that Penguin, this delisting, that additional issuance, the friction and competition among the giants can be figured out by people like Brother Yu!
Drinking and eating, eating and drinking, looking at Bi Sheng's relaxed look during the meal, Yu Xing thought about it and decided that even if IDG and Capital Today had a tacit understanding of observation and communication for the time being, he still had to let Hongshun's overseas funds come in.
Your own money is the most reliable.
The funds are very cost-effective when used in small e-commerce projects.
At least in the next few years, Carbon Silicon Data Company can build a qualified e-commerce team.
Yu Xing had the minimum goal in mind, and when he contacted Xiaoying, he also discussed a change in functions. From now on, his assistant Qi Miaohan would be responsible for the research work in some domestic industries.
The research submitted by the assistant at the end of last year was quite presentable, and it was natural for investment institutions to carry out this kind of work.
March passed quickly, and everyone's attention was basically focused on the giants. Things like the user base of "the latest hot spots" quietly exceeding 300 million would not cause any waves at all.
In addition to the growth in the total number of users, “Latest Hotspots” also completed a contract with NetEase this month to obtain content authorization.
This cooperation went more smoothly than expected. First, there was the cooperation between Sina and Sina Weibo. Second, Latest Hotspots was the information portal of WeChat, and the way it displayed the source websites of the content could be regarded as an expansion of third-party channels.
Whether it is Sina or NetEase, or other content providers that are in communication, the business reason given by the latest hot spots is "the nature of the project is similar to channel distribution."
Yu Xing felt that this would help allay their concerns, but in reality, they didn’t think the “latest hot spots” had much commercial value at all.
On the contrary, they all think that Carbon Silicon Data may still be sold to Alibaba.
After all, Latest Hotspots is the only third-party entrance of WeChat, and Yu Xing has also played an outstanding role in the competition between giants. Compared with the competition between Alibaba and Penguin, an emerging content information website is indeed not worth mentioning.
On April 10, Yu Xing inspected the factory construction in Lingang and was quite satisfied with the progress that exceeded expectations. He then flew to Beijing with Zhuang Guanlin, Hu Zhengnan and others from Carbon Silicon Group to attend the Beijing Auto Show in April.
The prototype car of Silicon Carbon Group is still under design, so naturally it does not have a booth at the auto show. This trip is just to take a look at the situation in the industry.
Whether it is the Internet or the automotive industry, there are many related activities after the Spring Festival.
As the founder of Carbon Silicon Group and a rather controversial experimenter in new energy, Yu Xing greeted the organizers after arriving in Beijing and was asked to speak, but he declined. He visited the new models of Audi, Mercedes-Benz and BMW this year, and also visited and looked at the domestic cars that will be launched soon, such as Great Wall and Geely. Along the way, he talked with Hu Zhengnan and others about the supply chain issues behind these models.
Yu Xing walked around half a circle and passed by Great Wall, pointed at the exhibition car and said, "If the H7 can do well, it will be a great improvement. I heard that the materials used are very good, Baosteel's third-generation high-strength steel and VAMA's 1500MPa hot-formed steel. However, VAMA's localization will take at least until next year, and I don't know if it will have an impact."
The team outline of Carbon Silicon Group is taking shape. As the founder and CEO, Yu Xing's main job, in addition to finding money and people, is to understand the operation and progress of the supply chain. He has a general idea of the models he has seen on this trip.
Like VAMA, it is a joint venture established just two years ago. The foreign capital is ArcelorMittal and the domestic capital is Valin Steel. The former provides technical resources, and the latter provides hot-rolled base plates through upstream subsidiaries and participates in the decision-making of the joint venture.
The Carbon Silicon Supply Chain Management Company has been in contact with VAMA and is aware of its domestic production capacity timeline, which is in conflict with H7. However, it has also been heard that the two sides are cooperating and it is not known how the plan will be handled.
Before Hu Zhengnan could say anything, a voice of surprise came from the side.
"Hey, this is..." Wang Fengying, the general manager of Great Wall, was listening to the discussion of potential consumers in the crowd. She didn't expect to hear a few words about the supply chain. After taking a few glances, she hesitated and asked, "Is this Mr. Yu from Carbon Silicon Group?"
She knew that there was a new electric car project in Shanghai, and she also knew that the founder came from the Internet, but she had never dealt with him and could not recognize his face.
Yu Xing didn't expect that someone next to him recognized him. He stretched out his right hand in surprise and said, "It's me. I'm Yu Xing from Carbon Silicon. Who are you?"
Wang Fengying introduced herself as the general manager of Great Wall.
It was the first time that Yu Xing saw Wang Fengying, but he knew that in addition to being the general manager, she also held multiple positions at Great Wall, including vice chairman and president. She not only led the dealer network, but also worked on the vertical integration of the supply chain. She was known as the "Iron Lady" in the industry.
Wang Fengying is very knowledgeable about the supply chain. After getting to know each other, she talked about what she had heard recently: "I heard that Carbon Silicon Group is focusing on the supply chain and has done a lot of new work on electric vehicles. Inovance is a bold outsider to use it."
Yu Xing was just about to talk about this, but saw Wang Fengying give in half a step.
"Mr. Yu, this is our Mr. Wei." She introduced her own chairman Wei Jianjun who came over, "Mr. Wei, this is Mr. Yu Xingyu from the Carbon Silicon Group in Shanghai, which makes new energy vehicles."
Wei Jianjun came to talk to Wang Fengying. After hearing the introduction, he glanced at Yu Xing, nodded, and asked, "Are you talking about Mr. Yu, who is going to build the best car company in the world? You guys are really good at making cars. You're going to start running before you even leave."
Wang Fengying was a little embarrassed. She didn't expect President Wei to speak like this right away, but this was indeed his style.
Yu Xing's response was very calm: "Mr. Wei, new energy is not exactly the same track. I see that Great Wall has also done a battery project this year. We can cooperate if we have the opportunity in the future. As for the best car company, that's just nonsense from the media."
Seeing his answer, Wei Jianjun felt that his words were a bit abrupt: "The media tends to say and write nonsense. I would say, well, we'll see about the opportunity for this cooperation later."
Yu Xing nodded and corrected him: "Yes, I said 'one of the best car companies in the world' at that time, but they didn't like to add the 'one of', so they always wrongly accused me."
Wei Jianjun looked at the young man in front of him and thought he was joking, but his expression was very formal.
He had no intention of communicating in the first place, and ended the conversation without saying a word. He just turned to Wang Fengying and said, "Come over later."
Wei Jianjun turned and left.
Wang Fengying made up for her boss: "Mr. Wei has a straightforward personality."
"It's okay. The criticism and doubts we receive for making trams are much greater than these few words." Yu Xing said with a smile, "I have a different personality. I get along well with my colleagues and like to listen to their opinions. I am generous in terms of salary and stock options."
Wang Fengying thought this was a bit strange.
Yu Xing praised Great Wall's Haval H6 for a few words, and then said to his secretary Zhang Yangxu, "Go get Mr. Wang a mocha, give me a latte, and get yourself a caramel macchiato."
Zhang Yangxu: “…”
Wang Fengying smiled and waved her hand: "I don't like coffee, Mr. Yu, you guys can just drink it. I admire Carbon Silicon Group's efforts to promote the supply chain. If there can be a breakthrough in this area, it will be the progress of the domestic automobile industry. I hope we can have such cooperation in the future."
Yu Xing nodded, shook hands with Wang Fengying again, and finally said, "Mr. Wang, if you are unhappy in Great Wall in the future, you can consider coming to Carbon Silicon Group."
Wang Fengying frowned. Now was the time to vigorously promote the development of Great Wall. She had no intention of leaving at all, but she didn't say anything either. She turned around and went to find the boss.
Yu Xing watched Mr. Wang go away, then turned around and looked around, but he didn't see Wei Jianjun's daughter who loved drinking coffee. Maybe she hasn't tried to take over yet. She was a "legendary" figure. After joining Great Wall, she launched models such as Mocha, Macchiato, and First Love, which was really confusing.
In the end, perhaps because he didn’t like coffee, General Wang Fengying left the Great Wall and soon gained new glory in Xiaopeng.
If you can't walk, you have to run. Mr. Wei's comment is probably very suitable for his daughter.
"Mr. Yu, there is no latte, only American coffee, and only bitter coffee." Zhang Yangxu came back with coffee.
Yu Xing smiled at him and said, "Coffee is bitter. It is indeed bitter. I won't drink it. You can drink it."
Zhang Yangxu stared blankly at the boss who continued to walk forward, mumbling something.
He tilted his head back and drank half a cup of coffee. The bitter taste was just enough to boost his spirits.
(End of this chapter)