Chapter 429 Zhuang Muxi's Album
Chapter 429 Zhuang Muxi's Album
The day I met Liu Yifei.
The news of hiring Monica Bellucci as the face of Valentino has finally been released.
After the new Valentino management team was formed, operations can resume as usual.
Releasing the news of her being the spokesperson at this time would help to clear out inventory in the second half of the year while the popularity is high, recover some funds, and free up warehouses to prepare for the production of new products.
among them.
The most popular news is obviously that a new logo was designed using Monica Bellucci's deep V curves.
After some on-site photos of the logo molding process were released by Valentino officials, they sparked heated discussions on the global Internet, and some media even called it "one of the sexiest trademarks ever."
Many products themselves are not very popular, and spending a lot of money on promotion will only result in half the effort and twice the results.
This time is different.
Fan Wumian's bold move successfully aroused the interest of veteran users, who spontaneously promoted and reposted it on the Internet and spread the news in real life.
In terms of actual promotional effect, it is at least equivalent to spending 500 million euros on traditional advertising.
This huge advantage is enough to explain why brands like to design some weird advertisements.
For example, finding a group of naked girls and spraying advertisements on them, or having models walk naked on the streets in high heels, are all good ideas from European advertising companies, and they achieve great things with little money.
Seeing that the promotion effect was good, Fan Wumian began to consider learning more from Thailand, designing some unexpected and bizarre advertising plots, and continuing to place the base of publicity and promotion on the Internet.
Many middle-aged and elderly consumers have deeply ingrained ideas and only like brands such as Chanel, Dior, LV, Hermes, etc.
Many young people, especially young girls in the mainland, do not know enough about luxury goods, which gives Fan Wumian the opportunity to compete with the so-called first-tier brands on the same starting line.
Let them have an impression of Valentino as early as possible, and in a few years when they have money to spend, maybe they will become loyal users of Valentino.
Saturday morning.
The entire crew of "The Invisible Guest" is taking a holiday to rest.
Compared with paying high overtime pay, Fan Wumian would rather delay two days a week, otherwise the shooting cost would be two to three million US dollars higher, and he might even be sued by the employees in the crew. American unions are not easy to deal with.
Zuo Ziyan didn’t have many scenes, as they were all filmed the day before yesterday. She stayed behind just to accompany Fan Wumian.
At this moment, she rested her head on Fan Wumian's thigh, flipping through a fashion magazine, and said:
"When I graduate from school, can I come to your Valentino for an internship? The real estate business is so boring. It's nothing more than collecting rent, selling buildings, acquiring land, and doing engineering. The fashion industry is a little more interesting. We went to the cinema last week to watch The Devil Wears Prada. I feel like this industry might be more suitable for me."
Fan Wumian reached out and touched her face, smiling and saying:
"No matter what kind of work you do, as long as you do it for a long time, you will always start to get bored. People who are too tired will feel tired and want to sit in the office and drink tea every day, but drinking tea all day will make them feel bored, and spending time every day is very tormenting. People with low incomes will envy those with high salaries, and those with high salaries will envy those who don't need to compromise or socialize during work. "
Zuo Ziyan asked:
"What about you? Do you like your current business?"
"Me? Of course I like it. It's more money, less work and less pressure. But if I continue to expand my business, I'm afraid there will be a lot of troubles."
Fan Wumian then said to her:
"You can go wherever you want. You can choose any position in the company. You can even be the CEO."
"You believe in my ability so much? Aren't you afraid that I'll mess it up?"
"It has nothing to do with whether you believe it or not. I actually think that having you as CEO will be a hot topic in Asia and can bring more attention to my brand."
"Humph, I've been learning business since I was a kid, and I studied very hard in Cambridge."
After Zuo Ziyan finished speaking, she felt that her mediocre skills were obviously not worth showing off, so she added:
"Of course, compared to you, I am indeed far inferior. Many people on the Internet tease you, saying that the God of Wealth is chasing you to feed you. I am with you all day, so how come the stocks I invested in still fell?"
She built her own positions and managed more than 1200 million Hong Kong dollars, part of which was earned from shooting some brand advertisements through family connections.
Fan Wumian smiled and said:
"Who told you not to listen to me and go and invest blindly? The news said that the U.S. housing market has been booming and has recently shown signs of a correction. Perhaps the next economic crisis will be dragged down by the U.S. housing market. You can pay attention to Nasdaq, such as investing in Apple, Amazon and Google."
Knowing that she was too opinionated, Fan Wumian rarely worried about it. He would only say a few words when she took the initiative to talk about this topic. Zuo Ziyan listened and continued:
"According to the cycle, the next financial crisis should be brewing for a few more years. Don't be such a pessimist. My family is in the real estate business. If the real estate market in the United States suffers, my company will also suffer."
"Speaking of Apple, did you know that it released a brand new laptop some time ago called the MacBook?"
"It looks very thin and light, and the style is more beautiful than other laptops. I am considering buying one in the new semester."
"I know. Apple's computers look good but are not practical. It's better to choose something else."
"Then you still want me to pay attention to it?"
"It's two different things. Apple's operating system is interesting. Rumor has it that it is developing a groundbreaking mobile phone."
After Fan Wumian finished speaking, he looked at Zuo Ziyan. As expected, she didn't take his words to heart.
People didn’t have smartphones back then, so of course they didn’t know how great it was to be able to access the Internet anytime and anywhere. Brands like Nokia and Motorola, thanks to their monopoly on patent libraries, were almost unshakable overlords in people’s minds.
It is estimated that even the management of companies such as Nokia and Motorola did not expect that the new forces in the mobile phone manufacturing industry would simply overturn the table and switch to a new track, completely breaking their patent barriers.
Fan Wumian is not interested in holding a large position in Apple shares. He only hopes that mobile smart terminal products will become popular as soon as possible to further push up the share price of Penguin Group.
After he became the largest shareholder of Penguin Group, the company's stock price remained sluggish, hovering around HK$15 per share.
Over the past year or so, Penguin's stock price has more than tripled, and it will take some time for this to settle.
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Port city.
On the last day of July, Zhuang Muxi’s first mini album was just released.
The album is called "Heading for the Starry Sky", which includes five new songs: "Heading for the Starry Sky", "Clouds and Mist Become Rain", "I Know", "Hello Tomorrow", and "Dear Passerby".
Liu Yifei's first Japanese mini album was almost ignored in the mainland market, but Zhuang Muxi's mini album was snapped up as soon as it was put on the shelves.
There is actually not much difference between the two in terms of fame and influence.
The difference is that Zhuang Muxi has obtained better promotional resources, and these songs were all composed by Fan Wumian himself, so the outside world assumes that the quality of this album will not be bad.
Zhuang Muxi not only has an ethereal air, but also a very hot body, which is a bit more sexy than Liu Yifei. She perfectly combines "purity" and "desire". In the eyes of many old perverts, she is simply a "top beauty".
In addition, the popularity of "The Lonely and Great God" has won her a large number of female fans. This time, Zhuang Muxi has received the joint support of both herself and Fan Wumian's fans, so the sales volume will certainly not be too bad.
When estimating sales, we conservatively set the output at 80 copies.
However, Fan Wumian felt that he would rather have a batch of inventory left than let countless copycats get a bargain, so he arranged for the production of 150 million copies.
After listening to the sample albums, wholesalers were very active in purchasing goods from Yaomei Culture. They had suffered losses in the past due to insufficient sales of Jane Zhang's album "Yu Xi Tan", so they cleared out this batch of stock in just two or three days.
Liu Yifei, who had just flown back to Tokyo, bought an album as soon as possible.
She was in a good mood at first, but after listening to the four songs "Clouds and Mist Become Rain", "I Know", "Hello Tomorrow" and "Dear Passerby", a feeling of melancholy and sadness instantly crept into her heart.
Listening to these songs and thinking about the songs Sony Music found for her, Liu Yifei took a deep breath, her mind filled with thoughts of how she was about to die, and she said with a melancholy sigh:
"As expected of Fan Wumian, his strength is terrifying, he is really amazing."
The assistant had been with her for almost two years, and had never seen such a passionate look on her face, so she quietly reminded him:
"There are definitely many beautiful female stars who actively pursue him, just like other men pursue you. If you don't take the initiative, it will be difficult to wait for him."
(End of this chapter)