Chapter 439 I will help you get a box office hit
Chapter 439 I will help you get a box office hit
The Variety Show program didn't say why, but Shi Wu next to him thought for a moment and guessed, "Maybe it's because the boss is too handsome."
Wu Mu was slightly stunned. What kind of reason could it be that he is so handsome?
That’s really the reason.
Seeing that he didn't understand, Shi Wu explained in detail, "Although there are no definite unspoken rules, it is a recognized concept that various best actor awards will avoid actors with outstanding looks. Especially in the three major European awards, someone has previously counted that 70% of the winners of the three major European best actor awards played low-class, sick or various marginal roles."
Since they are all marginal characters, their appearance is obviously below the normal average.
The American Economic Review also conducted a survey on Oscar winners, and the average appearance score of the Best Actor winners was significantly lower than the average of all nominees.
There are no written or unspoken rules that everyone follows, but this phenomenon exists.
Just like Leo on Earth, when he was handsome he could never win the Best Actor award. It was only after he destroyed his looks, gained weight and got scars that he finally won the award.
There are many reasons for this, including the judges' subconscious desire to demonstrate their "fairness", the desire to maintain the film festival's status, and the fact that average-looking actors need more recognition and proof than those with outstanding looks.
Shu Mei clenched her fists, indignant on behalf of her brother, "This is all a stereotype of my brother!"
It is indeed a stereotype. In any case, in the public's mind, handsome guys just don't match the image of a movie emperor.
Wu Mu shook his head speechlessly. Of course he wanted to win the Cannes Best Actor award, after all it would give him points and popularity.
But he wouldn't feel bad if he didn't win it. After all, he wasn't the kind of person who pursued art, and this award had no special meaning to him.
And if he fails to win, it will only prove the unfairness of Cannes, and it’s not his problem anyway.
After all, he has opened it, and it doesn't make sense to say that he doesn't perform well.
But no matter what, their films are all popular.
Not only the media were chasing after it, the program magazines also reported on it, and even the organizers contacted them to request additional screenings.
It changed from three games to five games.
In addition to the popularity, there are also tangible benefits.
Wu Mu and Lin Qingyue continued to "observe the enemy situation" every day and go to watch movies everywhere.
In the crew, Sister Yan also goes out early and comes back late every day, and the joy on her face becomes more and more intense day by day.
"Sister Yan, what good thing happened to you?" During dinner in the evening, Wu Mu looked at Sister Yan who was walking by with an uncontrollable smile on her face, and asked curiously.
Lin Qingyue did not hide it, "It was the film company she contacted who offered her a high price. Kino Lorber's initial offer was US$1.5 million for the North American distribution rights, and they could also negotiate a share of the box office revenue."
Every year, many film producers come to Cannes to purchase films. Kino Lorber is a relatively well-known one among them. It specializes in buying art films from the three major film festivals and distributing them in North America.
"The price is so high?" Wu Mu was surprised. These days, he followed Lin Qingyue on dates and went everywhere, and he had heard about the prices of some Cannes film producers, which were generally around three to five hundred thousand US dollars.
Their film was directly budgeted for 1.5 million US dollars, so they can still negotiate a share of the box office revenue?
Lin Qingyue looked at him with a smile, "Of course it was our male lead who invited us."
Well, although the leading actor is handsome and suffers a loss in art awards, on the contrary, he gains an advantage in the box office.
Compared to art films starring average-looking actors, audiences will definitely prefer to watch films about handsome guys in love. It would be even better if this film could also become a popular art film at Cannes and could flaunt its own artistic quality.
So Chino Lobona felt that he would probably make a profit if he offered $1.5 million.
One million and a half US dollars is more than ten million RMB, and that’s just the North American copyright, not including the box office in other markets and the domestic market.
Their film was destined to make a lot of money. After all, the cost was only a little over 10 million yuan. Even without counting the domestic and overseas box office revenue, it was estimated that they could make at least tens of millions. "I'll give you a red envelope later." Lin Qingyue was in a good mood. This film was originally invested by her mother's company, and she also invested money. With her own director's share, she could get more than half of the money from the sales.
Wu Mu smiled slightly, "Then I'll wait."
"By the way, didn't I say before that I would help sell tickets for you? When your movie is released, I will help you boost the box office."
He mentioned this a long time ago, just casually when he was selling the robot dog, but Wu Mu still remembers it.
Lin Qingyue was stunned, "Go for the box office?"
Wu Mu pondered for a moment. This film was not solely funded by his girlfriend, so he definitely couldn't use the performance card directly, otherwise he would be taken advantage of.
However, there are other ways instead of using the performance card directly.
"Then I'll find an endorsement agent, or sell products, and then the audience can participate and give away movie tickets."
what?
Lin Qingyue, who has always been knowledgeable, was a little confused about his actions.
Endorsement, selling products and giving away movie tickets?
What is this operation?
Various businesses occasionally hold activities that offer free movie tickets, but they are just small actions to add icing on the cake and will not have any substantial impact on the movie box office.
What is the purpose of doing this?
And they don’t even mention whether it’s useful or not.
This sells goods.
"You're not going to take advantage of netizens again, are you?" Lin Qingyue looked at her boyfriend helplessly.
She really didn't understand why her boyfriend liked to take advantage of netizens.
It's obvious that his reputation would be much better if he didn't sell goods, but he seemed to like deliberately going against the audience.
"What do you mean by cutting leeks? I never cut leeks."
Wu Mu snorted, he just sold things to users who were not sensitive to price.
Moreover, once you have a profit card, you don’t necessarily need to raise prices to ensure that your performance card quota will not be eaten up.
Well, use a profit card and cover the cost directly in it. Movie tickets are also considered as costs, and you can get some free stuff.
Wu Mu didn't say anything else. It was still early and they would talk about it after the movie was released.
The Cannes Film Festival is still going on.
There were twelve days in total, and Wu Mu gave himself a vacation. He went to see movies and played everywhere every day.
However, the atmosphere in Cannes itself became increasingly warm and solemn as the closing ceremony and awards day approached.
Every day, all major media and program publications discuss and predict which film will win the award and which actor will become the Best Actor or Best Actress at this year's Cannes Film Festival.
And in this warm situation.
However, the on-site media in Cannes broke a big news.
The jury members detected heated arguments among themselves.
Mathieu Albert pointed at another jury member's nose and cursed him in public.
And it was all because of Wu Mu.
(besides)
(End of this chapter)