Chapter 542 Planning of the Asian Entertainment Industry

Chapter 542 Planning of the Asian Entertainment Industry

It is not just the Chinese who hate their easy life. Many ethnic groups in Southeast Asia have also been invaded.

This kind of martial arts theme, coupled with Li Xiaolong's wonderful acting, can easily break into the indigenous markets of many countries in Southeast Asia, and even Japan, because Xiao Ri is strong in the background;

As long as the film market opens up, coupled with years of planning, the Hong Kong film industry will soon reach its peak in the 80s ahead of schedule. The market is large enough to produce enough talents and products, thus forming a virtuous circle.

After leaving the film and television city, Yang Wendong came to the nearby TVB Building. Today, Tseung Kwan O has become the film and television entertainment base of Hong Kong. Large companies and related talents have gathered here, bringing great economic vitality to the town of Tseung Kwan O.

After 11 years in Hong Kong, each of the towns of Tsim Sha Tsui, Kwun Tong, Shatin, Kwai Chung and Tseung Kwan O has a large industry of the Changxing Group;
Of course, the largest is still in Hong Kong Island, but relatively speaking, Hong Kong Island has a lot of industries. Changxing Group is certainly important, but its share of regional economy is still not as large as the economic lifeline of these urban areas.

"Mr. Yang, this way." Qi Ruifan brought Yang Wendong to the office on the top floor.

Yang Wendong glanced around and said with a smile: "The scenery here is nice. Zheng Zhijie is quite good at choosing places."

Qi Ruifan said: "Yes, this place can be said to be the center of Tseung Kwan O. It has a good transportation location and is relatively close to the film and television city. In addition, Zheng Sheng also built a community nearby for the actors of TVB and Changxing Film Company to live in."

"All the actors?" Yang Wendong asked back.

Qi Ruifan shook his head and said, “That’s not the case. We can’t cover all the extras. We only provide some supporting roles that are capable of acting, or some technical assistants, such as lighting technicians, screenwriters, etc.

These people are not considered employees of our company, and the dormitories are not company benefits. Instead, we rent them at a price lower than the market price. At the same time, we also arrange for someone to prepare meals for them, which reduces their living costs and ensures that these people with potential can participate in the entertainment industry with peace of mind.”

"This method is not bad." Yang Wendong praised, "We can't sign contracts with too many people in the company model, but if we just work day by day, they will also have great pressure in life;

Providing appropriate subsidies to people with potential will indeed help the entire film and television industry to retain talent.”

Living costs in Hong Kong are not cheap. If you don’t cook for yourself and eat out, the cost is very high, and the same goes for accommodation and travel;
This is too much pressure for people with unstable jobs, but if large companies provide uniform low-cost accommodation and meals, costs in all aspects will be reduced a lot.

"It's not really a subsidy, and we didn't lose money. It's just that the cost of cooking and accommodation after we gather together is definitely much cheaper than if they were alone, maybe half as much." Qi Ruifan added, "This was negotiated by Zou Sheng and me, because we found that many capable supporting actors quit one by one, and this loss is still huge in the long run."

Yang Wendong agreed, "This is also good. In addition, we need to give these people hope. We can give a small number of people who perform really well a more stable fixed income, similar to a salary. Some of these people may become future superstars, so we must retain them."

The 83 version of The Legend of the Condor Heroes was not only interesting in content, but also had many supporting characters who would become top stars in future Hong Kong films and TV series.
Because his influence on Hong Kong history is so profound, it is hard to say whether the likes of Chow, Chan, Yi Chow, and the Four Heavenly Kings from previous lives will reappear, but as long as there is a large or even larger market, more top stars will inevitably emerge.

However, the premise is that macro-control is also needed, that is, big capital and big stars should not be allowed to gain too much profit, while the middle and lower classes will have no food to eat, which will only ruin the future.

Qi Ruifan agreed and said, "Okay, a basic salary is fine, and you don't need to give more. 100 yuan is probably enough. They participate in performances, and their monthly income is much higher than other normal office workers, but it is unstable.
But now TVB and Changxing Film Company are both developing rapidly, and they both have many programs to shoot.”

"Well, we should properly guarantee the income of the extras. It won't be great, but at least it can't be too bad." Yang Wendong added, "Also, the food should be comparable to that of Changxing Industrial's factories. Only when they eat well can they perform better.

It is indeed difficult to arrange accommodation for ordinary extras. You can communicate with KMB and ask them to arrange more buses in Tseung Kwan O to help them get to and from get off work."

"Okay, no problem." Qi Ruifan agreed.

Yang Wendong nodded and asked, "How is the Voice of China program going?"

Since Hong Kong TVB started the Voice of China program at the beginning of the year, Yang Wendong has only paid attention to it occasionally. After all, even the most popular variety shows need time.

Qi Ruifan replied: "The ratings are pretty good at the moment, with each episode having around 70% of the viewership. In terms of advertising sponsorship, many companies in Hong Kong are also willing to invest. In terms of revenue, has this program made a lot of money?"

"Have you discovered any singers with potential?" Yang Wendong asked.

This kind of variety show is limited by the small Hong Kong market. Even if it can make a profit, it will not be very substantial. In the 80s and 90s, the market value of TVB was only a few billion Hong Kong dollars, and the annual net profit was only to million, which is not even as much as the rent of a building.

However, what is more important is its discovery of grassroots talents. It can produce more singers, which is beneficial to the entire Hong Kong film and television industry and the more than one billion Chinese people. This will greatly expand the market.

Taking all these into consideration, the higher the results, the higher the price that "The Voice of China" can charge when selling the copyright in the future. In the past, various "The Voice of China" shows in mainland China made overseas copyright holders very wealthy, until the advent of the mobile Internet era, when the show began to gradually decline.

Qi Ruifan said: "We have discovered about 20 very talented singers who sing very well. Some of them just rely on instinct to sing without any professional training. With some guidance, they will definitely sing better in the future.
However, these people are singing other people's songs. I am not sure whether they have the ability to compose their own music or lyrics. We can only wait and see."

"Being able to compose music and write lyrics depends on talent, which cannot be seen in the short term, but the probability that these people can sing is definitely higher than that of others." Yang Wendong said: "And even if they can't, as long as they sing well and look good, they can sing other people's songs and become singers."

Even Zhou Tianwang, the music king in his previous life, could only sing and compose music, and he had to rely on Fang Wenshan to write lyrics;

This is the norm. There are only a few people who can sing, compose and write lyrics. There is no need to pursue this. Of course, it would be best if there is such a person.

Qi Ruifan said somewhat embarrassedly: "Ability is not a problem, and it can even be trained, but appearance, maybe there is nothing we can do."

"Yeah, this really can't be changed. If it really doesn't work, then I can just be a behind-the-scenes star." Yang Wendong smiled helplessly.

In this era, and even decades later, except for those who take special routes, the basic requirements for most other stars are natural good looks or beauty. Although there are many who meet the requirements, it is relatively rare to find them if they also have acting skills, abilities, etc.

This is also the reason why top stars make a lot of money. The first is that they have fought their way out of the bloodbath. The second is the combination of various innate factors, which are extremely rare.

Qi Ruifan smiled and said, "Yes, but for those who can make it to the finals, as long as they are not too ugly, we will try to give them a push, maybe they can go the route of talented stars."

"Well, OK, you decide for yourselves." Yang Wendong nodded and said, "In short, we must find ways to discover and cultivate talents. Not only Hong Kong, but also Chinese people in Southeast Asia and even Europe and the United States can participate in our Miss Hong Kong or other competition programs. The same goes for artist training classes.
In addition, there have been many refugees in Hong Kong in recent years, and we can also try to tap into them. Only when the number of refugees is large enough can we select more high-quality talents. "

When faced with special groups that cannot be cultivated in a targeted manner, one can only raise Gu and wait for the most powerful Gu to emerge before cultivating them;
Even compulsory education in many countries is the same. Why do people learn advanced mathematics, foreign languages, geometry, history, etc., which they will basically not use when they grow up? In fact, 99% of people are just running for the sake of screening out the 1% of scientific elites. Of course, the remaining 99% are not really useless. Even if some knowledge is useless, logical thinking is still useful. "Yes, Mr. Yang." Qi Ruifan agreed.

Today, Changxing Group is already the dominant force in the film and television industry in Hong Kong, and it is also doing very well in Southeast Asia because it owns a large number of cinema chains.

But the entire group is not planning how much money to make now, but the future.

Soon it was October;

North Point, Hong Kong:

"Bang Bang Bang Bang Bang~~" A large number of firecrackers rang out. Hundreds of people gathered at the gate of a large factory, including many white people and foreigners. Even TVB sent a special camera crew to film.

The reason is simple: a large color TV manufacturing factory in Hong Kong officially started operations, and the joint venture factory between RCA and Honor Electronics was completed.

"Mr. Yang, Mr. Smith, please come in, we'll go in together." Wang Zhiqun said with a smile.

Yang Wendong also nodded, and then said to the white guy beside him: "Mr. Smith, please."

The business history of Hong Kong has changed a lot because of his existence. For example, there are many more industrial industries, such as post-it notes, large plastic production bases, beverage and food bases, etc., and now there is also a large color TV production base.

As a high-tech industry second only to automobiles in this era, color TV can be said to be an industry that every country and region wants to own, even Europe, the United States and Japan. It is of great significance that Hong Kong can introduce such a large factory.

For this purpose, the Governor's Office also sent a governor.

Smith smiled and said, "You two, together."

Everyone entered the factory together. At this moment, a large number of workers were already working at their positions. The TVB TV crew also followed Yang Wendong and others to film inside the workshop;
Wang Zhiqun and several engineers introduced the process as they walked around, from the initial cathode ray tube production to the final assembly and shipment of televisions.

Smith asked, "Mr. Yang, are these color TVs sold overseas?"

"Some of them will be sold in Hong Kong." Yang Wendong explained: "As Hong Kong's economy grows stronger, many people will definitely want to replace their color TVs;

There is just one problem. TVB is still sending out black and white signals, so I am also preparing to apply to add color signal transmitters. In this way, millions of Hong Kong citizens can replace their TV sets with better ones and watch more high-quality programs. "

"This shouldn't be a problem. Just let TVB apply for it." Smith didn't think too much about it. The Hong Kong government would naturally not disagree with such a thing.

"That's good." Yang Wendong said, "Then let's go upstairs and take a look."

After the morning session, Yang Wendong took Smith and others to a nearby hotel for a meal and then returned to the factory.

"Have you calculated the cost here? How much lower is it than in the United States?" Yang Wendong asked.

Wang Zhiqun replied: "I've calculated that a color TV can save about 20% of the cost, not only the labor, but also taxes and fees, etc., an average of about $110."

"How about comparing with Japan?" Yang Wendong asked.

Wang Zhiqun said: "This may be about the same. Even our costs are still not as good as Japan's. Except for labor, we can't compare with Japan in other aspects, especially the industrial chain.

In addition, our joint venture company had to pay US$30 to US$60 to RCA to produce a color TV, which was a very high price and prevented us from reducing costs.

"It's as expected, so don't expect this joint venture factory to make much money." Yang Wendong nodded and said, "We can find a way to develop a supply chain in Hong Kong, even if we have to invest ourselves."

In the past, in joint venture factories in the mainland, although the state-owned enterprises held a 51% market share, in fact 8% of the profits were taken away by foreign capital;

The first one is the production authorization fee. You have to pay a large sum of money when you start producing a car, and then you have to get a commission for each car after mass production, which is about 5%-10%;

Then in the automobile supply chain, many parts are designated as overseas factories. Even if they are restricted by the localization ratio stipulated by national laws, these are only first-tier suppliers (meaning directly supplying automobile manufacturers). However, the suppliers of first-tier suppliers are designated as overseas factories by the foreign joint venture party, thus bypassing the legal requirements.

So companies like Volkswagen made a lot of money after China's reform and opening up, but after the rise of domestic cars, they faced the pressure of price wars. Joint ventures such as SAIC and FAW no longer needed European suppliers, and Volkswagen of Germany could not receive large checks from China, so they began to lay off employees.

The so-called high welfare, high wages and high holidays in Europe are essentially the exploitation of developing countries by the scissors gap in industrial technology. Once the overseas markets are gone, then everything will be gone.

Wang Zhiqun said, "Yes, I have been integrating all the suppliers related to the supply of color TVs. Either we invest or acquire them, or I can start from scratch. As long as one day we have mastered the industrial chain and buy some outdated patents, we can make color TVs ourselves. By then, the cost will be much lower."

"Okay, color TV is also a very large industry. If it grows bigger, it can surpass Changxing Industry and even several other subsidiaries." Yang Wendong nodded and said, "Also, I need to develop the entertainment industry in Asia. It is also very important to reduce the cost of TV."

The foundation of the entertainment industry is that the carrier is cheap enough. Otherwise, too many people cannot afford to buy a TV, and then it will be useless no matter how good the entertainment is.

Now Honor Electronics is able to make black-and-white TVs. If it can make color TVs, even cheap ones, it will be very easy to open up the Asian market.

Maybe we can't compare with Japan and the United States in terms of technology, clarity and sound, but we can solve some problems first and then optimize. For ordinary people in Asia, cheaper color TVs are more cost-effective.

Once enough people have televisions, it will be easier for Hong Kong's entertainment industry to gain access to the Asian market, including music.

PS: Please give me a monthly ticket
(End of this chapter)