Chapter 168 Buying Future "Futures" Copyright
Chapter 168 Buying Future "Futures" Copyright
Zhang Hui said: "Yes, there are obviously many people who like to listen to novels. In the past few days, many people have wanted to inquire about our advertising business."
"Well, you can add some ads as appropriate, but not too many." Yang Wendong followed up by saying, "Prioritize ads that don't affect the audience too much, such as introducing movies and hotels, and integrating the program with ads."
"Okay." Zhang Hui agreed and said, "Mr. Yang, I suggest that we should get the audio copyrights of Mr. Jin Yong's other novels as soon as possible.
I’m worried that someone else will discover this opportunity, and even if they don’t have a radio station, if they buy it first, we’ll be in a passive position.”
"Well, I'll find a chance to discuss it with Jin Yong." Yang Wendong nodded and said with a smile, "Before, he was only willing to sell me the copyright of The Legend of the Condor Heroes. I guess he wanted to sell it at a higher price in the future."
Zhang Hui said: "It's normal. He is a businessman now, so he naturally seeks to maximize profits. I also heard that the reported losses are quite serious. He will definitely make more money if he can."
"That's right." Yang Wendong continued, "You can also find a time to arrange for someone to read and play Xiong Yaohua's novel to see how it works. If it's good, we won't have to rely solely on Jin Yong's novel."
Zhang Hui agreed and said, "Okay, I will also ask other novel authors. Hong Kong martial arts novel authors are not just Jin Yong."
"Okay, as long as it's well written, we'll pay for the copyright." Yang Wendong nodded and said.
There are still quite a few martial arts novels in Hong Kong at present. Jin Yong is just the strongest, but others may also have a chance.
Even if his appearance influences these people, they may be able to create even more wonderful works.
……
The next day, Yang Wendong made an appointment with Jin Yong.
After they met, Jin Yong smiled and said, "Mr. Yang, congratulations. With newspapers and radio stations, you will soon become the media king of Hong Kong."
Yang Wendong shook his head and said, "Don't be ridiculous, Mr. Cha. My radio station has just started, and the sales of my newspaper are not as good as Ming Pao, let alone those big newspapers with monthly sales of tens of thousands."
Jin Yong said with a smile: “Let’s not talk about the radio station, you are the only one working in the media in Hong Kong.
As for newspapers, you are pursuing a high-end approach, so it is normal that the number is small, but your customers are all wealthy people in Hong Kong, and they are of very high quality.
Unlike Ming Pao, which relies on novels, most of its readers are ordinary people, many of whom are even students, who have no purchasing power and are not favored by advertisers. "
Yang Wendong said with a smile: "Now I am a student, in a few years I will be an office worker, then I will have money.
We are in the media industry, it is not as easy to get rich as in finance and real estate, it takes time to accumulate.”
"Mr. Yang is right. It does take time." Jin Yong smiled and said, "But Mr. Yang's investment is so high, so it will definitely become one of the top newspapers in Hong Kong sooner."
"Thank you for your kind words." Yang Wendong smiled and then said, "Mr. Cha, I think you should know why I asked you to come here this time."
Jin Yong nodded and said, "Do you want to buy the audio copyrights of my other books?"
“Yes.” Yang Wendong said, “Chasheng also understands that selling the copyright to me will also be beneficial to you.
Many people in Hong Kong don’t like to read newspapers, or read novels in newspapers, but broadcasting your novels on the radio can expand the number of readers for your novels.”
Not to mention now, even decades later, there will be many people who don’t like to read novels but prefer to listen to them.
Many people have different hobbies, and Jin Yong's writing style is at a high level, so many people in Hong Kong with low education levels may not be able to understand it.
When recording and broadcasting, Hong Kong Commercial Radio also tries to use vernacular Chinese to describe the plot and dialogues, which makes it easier for ordinary people to understand and can also be played for a longer period of time.
It can be said that it kills two birds with one stone.
Jin Yong nodded and said, "Okay, Mr. Yang wants all of them, including the "The Return of the Condor Heroes" that he is currently writing?"
“Yes.” Yang Wendong said, “I plan to start The Return of the Condor Heroes after The Legend of the Condor Heroes is finished, and the other novels will also be on the radio as soon as possible.
As for the price, can you give me an offer, Mr. Cha?"
Jin Yong thought for a moment and said, "In addition to The Condor Heroes, I also have four books. How about 4 Hong Kong dollars?"
"5? Chasheng, isn't this too expensive?" Yang Wendong shook his head.
5 Hong Kong dollars can buy a thousand-square-foot luxury house in Central. Based on the housing prices, that is equivalent to tens of millions in the 21st century.
It is true that the copyright of Jin Yong's novels in the 21st century is very valuable, but this is only an audio copyright, which is the least valuable type of copyright. Moreover, Jin Yong's fame in this era is far less than that in his previous life.
Although 5 is not a lot for Yang Wendong, business is business and he should not be taken advantage of. He should pay the right price.
Jin Yong asked, "How much is Mr. Yang willing to pay?"
"About 2. In fact, except for The Return of the Condor Heroes, the other novels are not as well-known as The Legend of the Condor Heroes." Yang Wendong said directly.
The other books Jin Yong has in his hands are "The Book and the Sword", "The Sword Stained with Royal Blood", "The Snow Mountain Flying Fox" and the unfinished "The Return of the Condor Heroes".
The first three books cannot be said to be bad, but they are certainly not as famous as The Legend of the Condor Heroes.
The Legend of the Condor Heroes trilogy is the pinnacle of Jin Yong's martial arts novels, along with The Demi-Gods and Semi-Devils.
Jin Yong frowned and said, "Mr. Yang, your price is a bit too low."
Yang Wendong said with a smile: "Mr. Cha, this price is not low. The copyright fee for publishing one copy of your novel is only 20 or 30 cents, right? You can't sell tens of thousands of copies this year, right?"
"It's all because of piracy, otherwise the number would definitely be more than this." Jin Yong said with some indignation.
Yang Wendong nodded and said, "I hate piracy, too. Several products under my Changxing Industrial Group have also been infringed and pirated. We have paid a great price to suppress piracy, and even many piracy products cannot be suppressed.
But no matter how much we hate it, we still have to consider reality when doing business. Piracy exists and no one can do anything about it.
But I will not fake the copyright of my audio, I traded it in real cash.”
"But 2 Hong Kong dollars is too little." Jin Yong paused and said, "What I give you is not limited to any region. You can sell the audio to other Chinese regions in the future."
"In theory, it is possible, but in practice it is difficult to do. For this kind of thing, the channels still have the final say. Even if it can be sold, it won't make much money." Yang Wendong shook his head and then asked, "Chasheng, is Ming Pao short of funds now?" "A little nervous." Jin Yong paused and said, "Now many newspapers in Hong Kong have begun to publish color editions like the Hong Kong Chinese Daily.
I can choose not to follow Ming Pao in the short term, but it won’t work in the long run, so I also want to purchase such equipment.”
The issue of Ming Pao’s funds was not top secret and anyone could find out if they wanted to, so there was no need for Jin Yong to keep it secret.
Yang Wendong smiled and said, "I see. This color printing equipment is indeed very expensive."
It seems that it is because of my own butterfly effect that the newspaper industry in Hong Kong has changed.
The color newspaper has a very good feel and visual experience, especially since the equipment purchased by the Hong Kong Chinese Daily is from Heidelberg in Germany. Once launched, it will definitely be liked by the wealthy class in Hong Kong.
This is an invisible way of slowly grabbing the market, and other brands have no choice but to follow suit.
Jin Yong nodded and said, “Yes, now many other newspapers have also purchased equipment, and even some small newspapers have jointly purchased it.
But since the novel is confidential, I can only print it myself."
Yang Wendong thought for a moment and said, "Mr. Cha, your offer is really too expensive. How about this? I can buy more copyrights of other books from you.
This way our transaction volume will increase, even to over 5, and you can get the funds you need, how about that? "
After listening to this, Jin Yong asked in confusion: "These are the only books I have that are somewhat famous? The ones before that are not so good. What does Mr. Yang mean?"
Yang Wendong smiled and said, "How about I reserve the audio copyright of your future novel?"
In the entertainment industry, it is very common for some companies to reserve the copyright of a great person's next movie script, TV series script or music.
Yang Wendong doesn’t know whether Hollywood has such operations in this era, but for people like Jin Yong, it is completely worth it.
Jin Yong frowned and said, "How do you calculate the number of years? You don't have to buy the copyright for a lifetime, do you?"
"It's not impossible." Yang Wendong said, "You give me a price, and we'll discuss it."
If you can buy the copyright for a lifetime, that's fine. It is said that the film and television copyright of "The Three-Body Problem" in the previous life was all sold in the early days for only 10.
Later, after "The Three-Body Problem" became famous, people who bought the copyright were like buying dozens of Mark Six lottery tickets, and the film and television copyrights in their hands were worth more than billions.
Of course, this audio copyright is not that valuable.
Jin Yong shook his head and said, "Sorry, I won't sell the permanent copyright."
Yang Wendong nodded and said, "Okay, let's stick to the 10-year authorization period. After you finish writing your future books, the audio copyright will take effect. How about that?"
Jin Yong thought for a moment and said, "This is a bit like futures."
"Yes, it can be considered as futures." Yang Wendong smiled and said, "It's a bet on the future."
Jin Yong smiled and said, "Mr. Yang, you have invested so much money. If the novels I write in the future are not good, then you will lose a lot."
Yang Wendong shrugged and said: "Futures trading is a gamble. If you lose, you lose money, and if you win, you make a lot of money.
For Chasheng, it is also beneficial to pre-spend future funds to develop the present.
What you are selling is not lifetime copyright. Even if your novel becomes popular in the future, you will be able to take back the copyright sooner or later."
Jin Yong is not only a martial arts writer, but also a great businessman. Otherwise, among so many martial arts writers, he would not be the only one with the highest business achievements.
It is normal that he is unwilling to sell the lifetime copyright. If it were Yang Wendong, he would definitely not sell it either.
Jin Yong thought for a moment and said, "This matter is quite important, and I need to consider it as well."
Yang Wendong smiled and said, “As for the price, I can buy the audio copyright of your next ten novels for HK$6000 per book.
This way, plus the twenty thousand just now, it will be enough for Ming Pao to purchase color printing equipment."
Jin Yong smiled and said, "Now that Mr. Yang mentioned that, I am really a little moved. How about this, I will give you a reply as soon as possible."
"Okay." Yang Wendong then asked, "Mr. Cha, have you sold the film and television rights to your novel?"
"You also want the film and television copyright?" Jin Yong was a little surprised after hearing this and asked, "Mr. Yang, do you want to make a movie?"
"Haha, not yet." Yang Wendong smiled and said, "Maybe it's possible in the future."
The film industry is also an important part of the media, second only to television stations in importance.
Once he has enough cinemas, he can start this. He just needs to pay for it and hire a professional. Yang Wendong has even selected this person.
Jin Yong also understood the meaning behind the words, and then said, "If Mr. Yang wants to make a movie in the future, it's also okay if he wants to film my novel.
But film and television copyright is more important, so let’s talk about it later.”
"Okay, I'll tell you when I need it later." Yang Wendong nodded.
He also knew that Jin Yong authorized Great Wall Film Company to film "The Book and the Sword".
As a shrewd man like him, he will definitely wait until the results of the movie come out before considering other things.
Another thing is that Jin Yong’s novels are too long and not suitable for being made into movies. TV series are more suitable.
However, there is only one TV station in Hong Kong now, and it will take another five or six years before the second one can start bidding for a license. There is nothing to discuss about something that has not happened yet.
……
PS: Please give me a monthly ticket
(End of this chapter)