Chapter 323 Fighting between left and right
Chapter 323 Fighting between left and right
Zhai Yifei is leading the team to revive.
In actual fact, the company he started actually went bankrupt. However, after the company went bankrupt, he realized that what he lost was not success, but the shackles of pursuing success.
Under the name of entrepreneurship and the title of boss, I didn’t feel anything when I was suffering before, but now that I have become the person in charge of "Carbon Silicon Data", I suddenly feel what relief is - as if the pressure that "Ad Killer" will face will be borne by Mr. Yu.
Zhai Yifei humbly accepted Mr. Yu’s idea and quickly came up with the name of the software, “Ad Killer”.
There is no way. I have gained experience from starting a business before. The somewhat vague software name "Tongle" actually has a mediocre traffic-attracting effect. However, if we observe the software with good publicity and promotion effects in the industry, the one that can photoshop people to be beautiful is called "Meitu Xiuxiu", and the one that can recommend consumer opinions to users is called "Dianping"...
Although not all software is so straightforward, the promotion of mobile Internet seems to prefer this straightforward expression.
Zhai Yifei felt that the four words "advertising nemesis" were straightforward and powerful enough.
Soon, this name was also recognized by Yu Xing.
So far, Shencheng Carbon Silicon Data Company has temporarily decided that its two core projects are comedy + information, and its four incubation projects are WIFI sharing + singing sharing + advertising killer + financial hotline. Further adjustments and optimizations will be made depending on the situation.
Yu Xing actually thinks that the core project should just be "information", but he also feels that it is all exploratory now and there will be subsequent adjustments, so he tacitly accepts the direction of this mobile software app matrix from "Carbon Silicon Data".
The core projects are directly placed under Shencheng Carbon Silicon Data Company, while the incubation projects are established as subsidiaries. One of the considerations is to facilitate the exchange and integration of traffic with industry partners or competitors, and directly selling the subsidiaries is not ruled out.
Incubation is the surface, the core is the inside, diversion is the means, and recommendation is the mechanism. As for whether it can succeed in the end...
Yu Xing felt that there were so many heroes in the world and it might not be possible to succeed, so he just gave it a try.
However, once the direction of the software matrix was determined, the next step was a familiar path. The WeChat project had allowed Yu Xing to understand the key points of mobile apps, and although the industry environment had changed this year, it was still no problem to use it to try out the matrix.
Traffic projection, app store and the latest traffic diversion... Software Matrix does not plan to be built into smartphones at the factory for the time being, but just wants to try out the effect.
Unexpectedly but not too surprisingly, the "Ad Killer" software achieved the best results as soon as it was launched.
After all, Zhai Yifei came from a big company. The fact that he did not succeed in starting a business does not mean that he has no ability. On the contrary, he not only understands technology, but also knows how to lead a team that understands technology. The "advertising nemesis" that he led people to rush to finish really has a bit of a nemesis meaning.
Yu Xing only briefly read the Nemesis principle described by Zhai Yifei, such as ad code feature extraction, behavioral feature recognition, URL filtering, permission detection and control, etc. It seemed quite reasonable.
At the end of October, the app that was rushed out after two weeks of overtime work surpassed the other three software launched by Carbon Silicon Data Company as soon as it was tested, and entered the top ten of the list of several Android app stores in just three days.
This undoubtedly proves that the demands from the majority of users can indeed effectively promote the development of related applications.
In other words, it is still Yu Xing's judgment three years ago that meeting the new demands of users will achieve a certain degree of success.
With the development of smart phones and the popularity of mobile apps, malicious advertisements are indeed annoying.
"Ad Killer" emerged and gained millions of users in one week. Both its name and its astonishing growth quickly attracted attention from all sides.
Because of the good start made by WeChat, many investment institutions are focusing on mobile Internet this year. After asking around in the circle, it was discovered that this little gadget was created by Yu Xing.
"Hatching, just hatching."
Yu Xing gave such a response to many calls, but these calls basically expressed curiosity and no real investment intention was indicated. After all, the nature of blocking advertisements actually overlaps with that of security vendors such as 360.
Objectively speaking, it is impossible for "Ad Killer" to impact the market share of companies like 360 with such a single function, which means that its business prospects are quite limited. Therefore, its growth and traffic are actually greatly discounted in the eyes of investors.
No matter how much the price rises, what’s the point if you can’t make more money?
On the contrary, Xu Xin, who vaguely knew what Yu Xing wanted to do, made a special trip to meet Yu Xing and had a brief exchange with him.
"You have news, jokes, and finance here. Why do I feel it's so confusing? And this ad blocking thing, I don't think it can last long." Xu Xin said seriously, "I don't understand it at all."
"We are just trying it out." Yu Xing replied. Xu Xin said thoughtfully: "There are many news and information projects in the market. I think it will be difficult to succeed in this field."
She randomly gave many examples of software: "There is a very popular ZAKER on iOS in Guangzhou, and there is Fresh Fruit News that aggregates media resources. NetEase, Sina, and Penguin all have their own news clients... Mr. Yu, what do you think are your advantages in this area?"
Information projects are not only not new, but are actually a rather traditional track.
"Mr. Xu, if you have money, please invest. I'm just trying to see if it can be run." Yu Xing had a meeting to attend, so he didn't explain further.
Xu Xin is a person who likes to clarify doubts and wants to know what is really happening. He came here to discuss, not to invest.
However, when she heard Yu Xing say this, she felt her brain nerves subconsciously jumping when she heard the word "operation".
Xu Xin stared at Yu Xing and frowned, "If you want me to vote, you have to explain the situation clearly."
Yu Xing checked the time and replied, "I didn't ask you to invest, you came to me to invest. Mr. Xu, I have to go to a meeting. I'm very busy recently. Let's talk next time."
Xu Xin ended the interview somewhat helplessly. She invested in Yu Xing because of his operation...
To be honest, this is worth a try, but the problem is that Yu Xing's appetite is getting bigger and bigger, and Today Capital has really spent a lot of money on him.
She was in a dilemma and could only observe the market's reaction.
The market has indeed responded as AdBuster has become increasingly popular.
An executive of 360 euphemistically stated that the Ad Killer software obtained too many permissions from the mobile phone system and was not that safe. Mobile security manufacturer NetQin was more direct and popped up a prompt to remind users to uninstall Ad Killer.
Yu Xing didn't expect to have such a connection with NetQin, but he felt that it was really a fate.
only……
Zhai Yifei came to see the boss excitedly, waving the materials.
"Mr. Yu, Mr. Yu, NetQin, the security software company listed as a typical case on March 315, has come out. It develops its own viruses and then uses antivirus software to protect itself. We can definitely put a dent in its arrogance!"
Yu Xing groaned: "This..."
Zhai Yifei had a precedent to follow, and said excitedly: "Mr. Yu, just like you used the public opinion of Penguin to operate WeChat, we can replicate it now. Although the effect is not as great, NetQin is a good target!"
Yu Xing groaned: "You..."
Zhai Yifei became more and more excited as he spoke: "Besides, NetQin is a listed company. I think its market share is not that big at all. If we focus on it, we can even bring down its stock price!"
Yu Xing coughed: "I..."
Zhai Yifei suddenly reacted and asked in surprise: "Boss Yu, don't you support us doing this?"
Yu Xing thought about it again and again. Zhai Yifei's operation idea seemed to be correct, but he was still waiting for NetQin's stock price to recover...
He met Zhai Yifei's gaze, and for a moment he couldn't find a reason, so he just made up his mind: "Support, I definitely support you."
Zhai Yifei was relieved and said with a smile: "Boss Yu, we are just imitating this time. Ad Buster still has great potential to attract more traffic. I asked people to verify more than 1000 apps on the market, and it turned out that nearly 400 of them have malicious advertising behaviors! Moreover, NetQin itself has the problem of forced pop-up windows. No matter how you look at it, our software responds to the needs of users!"
Yu Xing was silent for several seconds, then shook hands with Zhai Yifei: "Keep going...try to drive up NetQin's stock price..."
Zhai Yifei was full of confidence: "Boss Yu, don't worry, I will definitely make it lose both its wife and its troops!"
(End of this chapter)