Chapter 470 I haven't promoted it yet
Chapter 470 I haven't promoted it yet
The circle was blown away by this news which was like a depth bomb.
Originally, everyone's attention was still on the popularity of Wu Mu's New Year Festival, but immediately turned to Wu Mu's new movie.
There were more than a dozen hit movies competing in the Spring Festival this year. "Farewell" was not the one with the highest box office on the first day, and it was not even in the top three. The highest-grossing comedy movie had a box office of over 300 million on the first day.
But what attracts everyone's attention the most is still "Farewell".
"Farewell" is an art film.
How can art films, comedies and dramas be the same thing?
Without even talking about the size of the audience, let's just talk about the most basic thing. That comedy film that grossed over 300 million on the first day had more than 40% of the screenings. One out of every two movies shown in the theater was for this film.
The screening schedule for "Farewell" is only 10%!
It’s not that the theaters have any opinions about Wu Mu, but that this is how art films are scheduled. In fact, this is already the result of respecting Wu Mu and Cannes, otherwise it would have been even lower.
As a result, Wu Mu's film took 80 million yuan in the first day box office with 10% of the screenings! ?
Everyone was stunned.
"Why are his movies now so popular at the box office?" Zhou Yu was so angry that he slammed the table. If you ask who is the person who is most concerned about the release of Wu Mu's new movie, it is undoubtedly him.
Although there is no hope of catching up with AM, and he is constantly being stomped on the face, movies have always been his area of strength.
Before, Wu Mu had only stepped on other people’s faces, so although his own failure was frustrating, his opponent’s success was even more unacceptable.
The agent next to him also sighed, "He's like this, and he's going to fill in the last piece of the puzzle. Now he's really good at everything from movies, TV, music, and variety shows."
Before, Wu Mu had a shortcoming in movies. The total box office of his movies only added up to a few hundred million, which was a complete flop among the top stars.
But now the situation is like this, he also has to make up for his shortcomings in film and television.
Moreover, film and television have always been one of the easiest ways to break the circle. Now it seems that the Internet has begun to spread rumors about whether Wu Mu is a national-level topic. The situation is not good. If it continues, Wu Mu seems to be taking a big step away from them again.
Zhou Yu also knew this and was very upset, but he could do nothing about it. He could only reluctantly comfort himself, "It only made 80 million on the first day, which is far from my total box office of 2 billion. Even if his is a little higher, it's still lower than mine in terms of movies."
The agent next to him didn't say anything. How could a normal movie and an art film be the same thing?
It is indeed completely different. Art films have a small audience and small investment, so they can make a profit with just a little box office.
For example, for the movie "Farewell", Lin Qingyue's total shooting cost plus publicity and promotion was just over 20 million. The box office on the first day was enough for them to make back their investment, and this has not yet taken into account the overseas copyright and profit sharing.
Everyone in the circle, including online hot spots, is paying attention to Wu Mu's new movie.
80 million on the first day, and 86 million on the second day. Not only did it not drop, but it rose against the trend due to the increase in screenings.
On the third day, 79 million, and on the fourth day, 72 million.
I can only say that Wu Mu is indeed a bit popular now, and the publicity of the Cannes Film Festival Best Actor is indeed high. In addition, his appearance, which has been increased to 92 points, is suitable for this kind of romantic art film, and his "cheating" acting skills are also very good.
It can be said that the marketing aspect has been maximized.
This movie didn't even use a performance card, and its box office just kept soaring.
In the first five days, the film earned more than 300 million yuan at the box office thanks to its huge popularity, and the growth did not slow down until the sixth day.
Major software quickly gave a rough prediction based on the first week's box office, and the final box office of this movie would probably be more than 700 million.
With over 700 million, it seems just so-so, at least it is far from being a serious commercial film.
But for an art film, what does this mean?
You will understand from the tone Shu Mei used when she called Wu Mu.
"Hey, brother, we are popular again!"
Shu Mei's tone was so excited that it seemed to penetrate the phone.
Wu Mu was a little amused, "I thought you could keep it to yourself."
Whether it was during the New Year's Eve celebration or after the movie was released, Shu Mei never mentioned the movie, as if she had completely forgotten about it. He thought Shu Mei would really wait until the movie was out of theaters before saying anything, but she didn't expect that she couldn't help herself.
Shu Mei was so excited that she paused. The reason why she didn't mention the movie was naturally because the movie was too deeply related to Lin Qingyue, and her brother had broken up with Lin Qingyue.
But looking at her brother's expression, it seemed like her efforts were in vain, as he was not immersed in this matter at all.
Shu Mei muttered in her heart, pretending not to hear, and just continued excitedly, "Brother, Maoyan's ticket sellers' predictions have been updated. They predict that our final box office will be more than 730 million!"
Wu Mu nodded, "Not bad."
"This is more than good!"
Shu Mei said excitedly, "This is simply amazing!"
A box office of over 700 million is not particularly outstanding among current commercial films. After all, the current commercial film market has already entered the 5 billion era, and only films with a box office of more than 5 billion can be considered top-notch.
But Wu Mu's film is not a commercial film.
With a box office of over 700 million, it is simply a god-like existence in art films.
Without saying anything else, just look at the box office statistics of art films in the industry and you will understand. In the past ten years, the highest box office of all domestic art films that have participated in the competition units of Class A film festivals is 7.5 million.
Yes, this movie "Wu Mu" can only compete for the top spot in the box office of art films in the past decade.
"Although it's an art film, so its box office can't compare to those commercial films, but to some extent, it's precisely because it's an art film that it proves how great my brother is! Everyone would think, if my brother can even bring in the box office for an art film with such a small audience, then what will happen if it's a commercial film!"
The high box office is just a performance. Her brother didn't get any share of the profits from this movie, so what Shu Mei is most happy about is that this movie proved her brother's ability and raised her brother's status.
But just as she was getting excited, she heard her brother's gentle voice across from her, "Seven hundred million? That may not be all."
Shu Mei was slightly stunned, not quite understanding what was meant.
Wu Mu smiled and said, "I haven't promoted it yet. I promised her before that I would help promote her new movie after it is released."
Ok?
Shu Mei looked even more confused. Her brother hasn’t promoted it yet?
It is true that my brother never showed up during the promotion of this movie. If he was willing to help with the roadshow, the box office would definitely be higher. But it wouldn't be that much higher.
Besides, it's too late to promote it now, right?
Shu Mei was at a loss.
But Wu Mu was already checking the remaining prop cards on his system panel.
[Performance Card (11 million) x2, Profit Card ( million) x]
11 performance cards and 2 profit cards, more than enough.
The promotion he was talking about was naturally the use of prop cards.
Before in Cannes, he had promised Lin Qingyue that he would help her "promote" her movie when it was released.
Although they have broken up now, he has no intention of breaking his promise.
This is the company behind Lin Qingyue, and her father also has a share in it. If he helps promote Lin Qingyue, is he also helping Lin Xueming make money?
Whenever he thought about this, Wu Mu felt a little bit at a disadvantage.
But it doesn't matter, he has never been the kind of person who wastes time on internal conflicts, he just expresses his ideas directly.
After thinking for a while, Wu Mu directly found Yan Yongmei's number and called her.
"Sister Yan, do you need me to help promote your movie? I can give you a preferential price now."
(Red envelope received)
(End of this chapter)