Chapter 499 500 Million Budget

Chapter 499 500 Million Budget

Chapter 499 500 Million Budget

On the way to Yanjing on a private plane, Fan Wumian read several freshly published news articles.

Through the contents of these manuscripts, we can find that the publicity and public relations team that Ji Qiao is in charge of is trying to suppress the Korean wave that is now sweeping across Asia from multiple angles, such as "K-pop plagiarizes American music culture and is not original", "'Dae Jang Geum' is shoddy and should not be watched carefully", "Food is scarce in South Korea, even steamed buns and side dishes can be served as dishes", and "South Korean entertainment companies exploit their artists".

Pu Jiajing also browsed through it and sat opposite him, asking curiously:

"I still don't quite understand why you, boss, are willing to spend 500 million on this matter? The market is so big that it can accommodate many companies. There's no need to go to such lengths."

"Why not? This budget is actually very cost-effective. If it's not enough, we can continue to increase it."

Fan Wumian looked at the blue sky outside the porthole and the white clouds below, drinking coffee and speaking calmly:

"A group of developed countries use large amounts of budget every year to try to strengthen the 'role model' status of their own culture among other cultures, which in turn has an indirect impact on business economy, social development and the like."

"For example, France markets luxury and romance, and earns huge profits from luxury goods, tourism, cosmetics, alcohol, etc. every year from all over the world."

"Germany markets itself as a strong industrial manufacturer, which has also put the auto industry on a virtuous circle. Their cars are indeed good, but from a purely travel perspective, most consumers don't need to spend extra money. Ordinary cars are just consumer goods and are sufficient for daily use."

"There is also Feili. This brand was bought out by another local company in South Korea. There was news some time ago that the quality of Feili in South Korea is better and the design is more novel than that of Feili in Hong Kong."

"Companies like Tudou.com, Shanzeiwang Media, Yaomei Culture, and Penguin Group will be affected to varying degrees. The 500 million yuan budget cannot be saved."

But she seldom thought about this aspect. Pu Jiajing understood what he meant and continued to ask:
"Penguin Group? Will this company be affected as well? Boss, are you referring to Penguin Music?"

Holding his chin with his hand and shaking his head, Fan Wumian was still looking at the scenery on the horizon and explained:
"Penguin Music is fine. I am mainly worried about the gaming business. As the money-printing machine of the Penguin Group, there must be no problems with this business."

It has just joined the WTO and has been integrated with the world for only a few years.

From the perspective of someone who has experienced this, Fan Wumian believes that every corner of society is now infiltrated like a sieve, with a bunch of multinational companies fighting fiercely in the mainland market, and local brands are unable to make a loud voice.

Many problems will gradually improve in a few years, and he did not worry too much or develop the so-called "savior complex."

The reason why they took action against Korean pop culture this time was simply because they reached their hands into Fan Wumian's bowl and touched his interests.

Many Chinese-language entertainment companies have been working hard to cultivate the market, and it took them such a long time to see some results. However, after the pie became bigger, it was reaped by South Korean entertainment companies. As a leading figure in the Chinese entertainment industry, Fan Wumian felt that he should do something.

Pu Jiajing put away the manuscripts and said:

"I remember Jay Chou was interviewed last year and he also said that we shouldn't let the Korean wave become too arrogant. Now it seems that except for you, the boss, and a few first-line singers, the rest of the Chinese music industry is almost being overwhelmed by the Korean wave. Why don't you also express your views publicly?"

Fan Wumian thought for a moment and replied:
"Let's see what the situation is like first. It's easier to avoid an open attack than to defend against an arrow from behind. The market is only this big. Those K-pop artists make 20 to 30 billion RMB a year. Other singers will definitely have a hard time."

"But it's hard to get them to unite. After all, in the eyes of many people, I am also one of their enemies, and I made them become outdated singers."

"In fact, even if Korean Wave becomes popular in the mainland, it will only be popular for a while, just like Hong Kong in the early years. Once the novelty wears off, people will no longer care about it. From top to bottom, everyone is busy catching up with Europe and the United States. Few people really take Xiba seriously, let alone respect and admire their culture. The foundation left by our ancestors is there, and the cultural heritage is still quite rich."

After Valentino held a press conference a few days ago, the Sanxingdui mask-shaped series logo became more popular than the official "V" logo and was quite recognizable.

The bronze patterns from thousands of years ago have also made a group of foreigners exclaim that it is classic and charming, giving the product a special charm.

In terms of economy and military, it is not very impressive, but it still has some influence in traditional culture. The fashion industry has given high praise to Valentino's new products. With a business as big as Fan Wumian's, it is no longer just about following the crowd. It can try to set some rules in the entertainment industry and the Internet.

For example, after he became the major shareholder of Penguin Group, he modified some regulations of Penguin Music.

When a new single is released on the Penguin Music platform, a "single purchase profit-sharing agreement" will be signed with the singers. First-line singers such as Lin Junzhe and Sun Yanzi can get 20% of the net income. The platform also opens a paid reward function, with the platform only charging a % service fee and giving the rest directly to the singer himself.

When this news spread, it attracted a large number of singers to cooperate exclusively with Penguin Music, and some users also began to be willing to recharge and pay in order to support their favorite artists.

Although Penguin Music is still making losses, its market share is rising steadily. It has recently been busy filing lawsuits to protect its rights and force other platforms to remove infringing music sources.

In addition, it launched the "Super Nova" incentive program, spending money to support some new singers, songwriters, and it was widely praised.

Nowadays, singers and record companies can hardly make any income from the Internet. There are only a few well-known singers who have the ability to hold concerts and take commercial performances to make money. With the current size of Penguin Music, they cannot make much money for the time being, but at least they see some hope of turning things around.

If you want to suppress the Korean wave of culture, you must first be strong yourself.

Thinking of using the routines of South Korean TV dramas to defeat South Korean TV dramas, Fan Wumian continued to conceive scripts worthy of reference, including "Signal", "Reply 1988", "Secret Garden", "Why Secretary Kim" and so on.

Not only that, even though Fan Wumian had no interest in boy bands, he still decided to create a top boy band consisting of all handsome young men, and by the way, set up a training boy band similar to Tfboys.

As long as they grab the market first, South Korean idol groups will naturally be left with no way out, and the rate of return should not be too bad.

When you are busy using your brain, time flies.

When the private plane landed at the airport, Fan Wumian sent a text message to Zhuang Muxi and Guo Biting respectively, then he remembered something and asked Pu Jiajing:

"Has anyone delivered the bronze artifact I spent $1 on?"

Pu Jiajing didn't pay much attention to it. After a pause, she said:
"I'll ask later, but although there are a lot of treasures lost overseas, people are not fools. They were very happy to sell it to you. What good things can you buy with such a small amount of money? I feel like I was probably cheated."

Of course, I know that some scammers have started to learn bad things in recent years. They are good at taking advantage of tourists' desire to find bargains abroad and playing the trick of "exporting to domestic sales".

The reason why Fan Wumian was willing to pay the money and had a glimmer of expectation was mainly because the senior executive in Milan had seen the bronze ware at a friend's house many years ago, and the whereabouts of the "Xi Jia Plate" that had disappeared for many years was indeed still unknown.

I feel that the probability of winning the jackpot is extremely high, and it only costs 1 US dollars. Even if you only buy a high-quality imitation of modern handicrafts like those in the island country's museum and put it in your home as an exhibit, it will not be a loss. At most, you can just buy an exquisitely shaped copper pot to use for hot pot and pancakes.

He said:
"Well, just think of it as buying a scratch-off lottery ticket. Remember to sort out your recent schedule. I always feel like I forgot to do something."

Pu Jiajing opened the small notebook she carried with her and said:

"I'll keep all the arrangements you've told me about, but if you didn't tell me, you can't blame me."

After reading the reminders for the next period of time, they include paying attention to the bankruptcy auction held in Moscow, the art auction held by Sotheby's auction house, the Paulson hedge fund, etc.

I thought of the beautiful Fabergé egg, then of antique artworks, and then I remembered what I had forgotten.

As soon as Fan Wumian got into the car, he searched for "Ghost Blowing the Light" on his phone, and indeed found this popular novel that was being serialized on the forum. The first physical book describing the Jingjue Ancient City had already been published.
(End of this chapter)