Chapter 583: Continue to promote, aiming for 70 billion

Chapter 583: Continue to promote, aiming for 70 billion

Chapter 583: Continue to promote, aiming for 70 billion

An article in the official paper media titled "Looking at the Heroic Historical View and the People's Historical View from "The Three-Body Problem 1"" was the best rebuttal to those critics with ulterior motives.

After reading this article, the majority of the audience suddenly realized something. No wonder they felt something strange after watching "The Three-Body Problem 1" but couldn't put it into words.

It turns out that Hollywood superhero movies are about personal heroism and a narrative from a heroic historical perspective, while "The Three-Body Problem 1" is a narrative from a people's historical perspective.

As ordinary people, the general public of course prefers films that start from the people's perspective and tell the people's own stories.

Of course, there is a prerequisite here, that is, you really stand on the side of the people, identify with your own identity as the people, and tell a story about the people.

Instead of looking down on the people with a higher-level elitist mentality and then squeezing out a few crocodile tears.

In the words of the common people, this is out of touch with reality and out of touch with the masses. It seems that they care about the masses, but in fact they are showing off their superiority and still maintaining the feudal airs of emperors and generals of the past, while inwardly they are still following the same old ways of talented scholars and beautiful women.

There are already countless film and television works like this nowadays.

The general audience is still able to discern, they can tell whether someone is speaking for them, whether someone really cares about them and praises them.

So after the initial novelty, everyone's perception of these film and television works has already dropped to the lowest point.

At this time, how could a movie that truly tells the story from their perspective not be popular?

So on the second day after the official media spoke out, the box office of "The Three-Body Problem 1" saw a small rebound.

On Monday, July 7, "The Three-Body Problem 31" closed at 1 million yuan in single-day box office.

On Tuesday, August 8, "The Three-Body Problem 1" closed at 1 million yuan in a single day, bucking the trend, and the film's cumulative box office performance exceeded the 2.8 billion yuan mark.

On Wednesday, August 8, "The Three-Body Problem 2" reported a single-day box office of 1 million yuan.

On Thursday, August 8, the single-day box office performance of "The Three-Body Problem 3" continued to decline, falling below 1 million, but its cumulative box office performance also reached 1.8 billion, breaking the previous box office record of 45.1 billion set by "Detective Chinatown 3" and successfully topping the mainland movie box office rankings.

In response to this, the official Douyin account of "Detective Chinatown 3" even released a "handover poster". In the poster, Qin Feng and Tang Ren, the two "Tang Ren Street Detectives", looked up at the three "Three-Body Galaxies" flying above their heads, as well as the number "45.1 billion" in the center of the galaxy.

In fact, at this point, every achievement made by "The Three-Body Problem 1" can be said to be a new record for domestic films.

And all the audiences who have watched this movie have undoubtedly participated in and witnessed history personally.

On Friday, August 8, the single-day box office performance of "The Three-Body Problem 4" rebounded slightly to 1 million, and the cumulative box office performance exceeded 2.4 billion.

On Saturday, August 8, affected by the rest day, the single-day box office performance of "The Three-Body Problem 5" continued to rise, and finally closed at 1 million. The cumulative box office performance of this movie also successfully exceeded 3.2 billion, successfully passing another major hurdle in the history of Chinese film.

The official account of "The Three-Body Problem 1" announced this exciting news on major platforms in a timely manner and released a poster to celebrate the "50 billion" box office.

On the poster, in the emerald green Maowusu Forest Farm, Mr. Guo and his family are smiling happily around the artistic word “50 billion”.

At the same time, first the celebrity actors who participated in the filming and production of "The Three-Body Problem 1", and then the participants of the [Galaxy Cinematic Universe], also expressed their congratulations on major platforms and forwarded the "1 billion box office" poster of "The Three-Body Problem 50".

And this was just the beginning. Soon, other celebrities who had nothing to do with Wang Hao and "The Three-Body Problem 1" also began to help repost the "1 billion box office" poster of "The Three-Body Problem 50" on the platform, and did not forget to @ the great director Wang Hao.

Obviously, they want to take advantage of the popularity and also want to have a good relationship with a big director like Wang Hao.

Anyway, it’s just a matter of moving your fingers. Maybe Director Wang will see it and remember it.

And it doesn’t matter even if you don’t remember it. There’s a good saying on the Internet.

People may not remember what you give them, but if you don’t give them anything, they will definitely remember you.

The same applies to this matter.

Galaxy Group has now surpassed old-line film and television companies such as Huayi, Guangguang, and Bona, becoming the leading large-scale multinational cultural enterprise in China's entertainment industry.

Wang Hao has also achieved success and fame, breaking the domestic film box office record several times. This time, the box office of "The Three-Body Problem 1" has exceeded 50 billion, reaching a height that many senior directors cannot reach.

In this situation, let alone reposting and liking the post, even if you ask those female celebrities to lick his ass or offer themselves for sex, I'm afraid no one would hesitate.

Moreover, the current [Galaxy Cinematic Universe] has only completed the second phase. According to the rumors released by the Galaxy Group, this movie universe will have a third phase, a fourth phase, and even a fifth and sixth phase in the future.

With the filming method of Galaxy Group, once an actor has a role in the [Galaxy Cinematic Universe], it is often impossible for him to play other roles.

So maybe you will have the opportunity to join in in the future, so don’t hesitate to show your talents.

So three weeks after its release, "The Three-Body Problem 1", which had originally lost some of its popularity, took advantage of the opportunity of breaking the 50 billion box office mark and receiving congratulations from celebrities to once again enter the top ten hot searches, pushing up the box office of the film again and continuing to charge towards the 60 billion mark.

"Mr. Wang, based on the current box office trends, attendance, and film scheduling, your The Three-Body Problem 1 will definitely have no problem breaking through 60 billion."

At an internal meeting of Galaxy Group on Monday, Guo Yong, who was in charge of the market research department of Taopiao.com, reported to Wang Hao the summarized data for this period.

Wang Hao did not seem surprised by the news, because anyone with a discerning eye could see what the current situation of "The Three-Body Problem 1" was.

"The senior leader asked me if my film, The Three-Body Problem 1, has the potential to reach 70 billion yuan at the box office.

If there is, please notify China Film Group and China Broadcasting Corporation to issue the extension key to Three Body One."

Wang Hao's words excited some of the company executives present.

70 billion box office for a Chinese-language movie, this is indeed an extremely astonishing number. Some people even couldn't help but directly advise Wang Hao:

“Director Wang’s story is still very possible, after all, The Three-Body Problem 1 was released in various countries in Asia and the Pacific last week.

Although the box office in some regions is not ideal, if the global box office is included, it is still very likely that "The Three-Body Problem 1" will hit 70 billion.

With the extension key, there will be absolutely no problem!"

Wang Hao also smiled and nodded.

“What you said is exactly the answer I gave to the leader.

Therefore, what the group company needs to do next is to extend the life of "The Three-Body Problem 1" as much as possible.

I have noticed that a pirated version has already been leaked online. The company's legal and technical departments must take action in this regard, cooperate with the public relations department to contact relevant units, and try to curb the spread of piracy.

As for Taopiao.com, a portion of the relevant ticket subsidies can also be released, and if necessary, it can contact other companies within the group, for example, organize a lottery event with Douyin, StarReader, and StarGame, using movie tickets as rewards.

Anyway, our goal is 70 billion, and it would be best if we could break the 70 billion mark just by relying on the mainland box office!"

Wang Hao's instructions at the internal meeting were quickly passed down to every corner of the company through managers at all levels.

The cultural aircraft carrier of Galaxy Group was immediately put into operation, and it continued to exert its strength in the fourth week after the release of "The Three-Body Problem 1", causing many colleagues in the film and television industry who had already relaxed to shift their attention to it.

On Monday, August 8, "The Three-Body Problem 7" had a single-day box office of 1 million yuan, and its cumulative box office performance exceeded 1.3 billion yuan.

At the same time, "The Legend of the Mermaid Pearl", starring Wang Dalu and Zhang Tianai, which was scheduled to be released on August 8, announced that it was urgently withdrawn due to technical reasons.

On Tuesday, August 8, "The Three-Body Problem 8" had a single-day box office of 1 million yuan, and its cumulative box office performance exceeded 1.1 billion yuan.

On Wednesday, August 8, "The Three-Body Problem 9" had a single-day box office of 1 million yuan, and its cumulative box office performance exceeded 1.2 billion yuan.

CCTV-6 Movie Channel and Star Video Network simultaneously screened the special documentary "Unveiling the Power Behind the Galaxy Movie Universe, Exploring the Road to Industrialization of Chinese Films."

The documentary consists of four parts, edited from footage recorded by Galaxy Group during the past decade of filming and producing films. It focuses on their exploration and achievements in the industrialization of domestic films, and is full of useful information.

Especially from the simple shark model special effects in Wang Hao's first film "The Shallows", to the high-speed train explosion and time-stop shot in "Source Code", to the exoskeleton armor in "Wolf Warrior 1", the multiple dreams in "Inception", the Tiangong space station in "Gravity", the macro atoms in "Ball Lightning", the realistic behemoth in "Rampage", and finally to the nano-wire cutting hull in "The Three-Body Problem 1", and the human-column computer in the "Three-Body Problem" game, etc.

It can be said that Galaxy Group’s strength in film production is rapidly improving at a speed visible to the naked eye.

This improvement is not only reflected in computer special effects technology, but also in the management of the entire crew team, the design and production of costumes and props, the construction of the shooting site, and the independent research and development of various equipment hardware and software, the integration of industry, academia and research with major film and television schools, and the integration of upstream and downstream of the industrial chain...

It was only after watching this documentary that many viewers and film and television fans realized that the success of Galaxy Pictures and Wang Hao was not just luck.

The efforts behind it, the long-term planning, and this group of people's love for movies, their emphasis on technology and their persistence in the industrialization of the film have created a miracle in the history of Chinese cinema.

It is precisely because of their existence that China's film and television culture field has been able to withstand the continuous impact of Hollywood blockbusters in the process of full opening up to the outside world, forming a situation of equal strength, and even launching a counterattack in some places and winning.

Therefore, every employee of the Galaxy Group is also an ordinary hero in China's film and television cultural industry!

On Thursday, August 8, "The Three-Body Problem 10" had a single-day box office of 1 million yuan, and its cumulative box office performance exceeded 1 billion yuan, just one step away from the 58.8 billion yuan mark.

On the same day, Douyin, a subsidiary of Galaxy Group, also launched a promotional campaign called "Find the heroes around you and watch "The Three-Body Problem 1" together."

The event is themed #Heroesarearoundus# and uses short videos to record the extraordinary moments of ordinary people, shifting the definition of "hero" from grand narratives to daily life, and unearthing touching stories around us.

Douyin users who participate in the event can shoot short videos of 15-60 seconds to record people or events around them that meet the definition of "hero".

There is no limit to the format of the video. Vlog, plot restoration, interview dialogue are all acceptable. The content needs to promote positive energy.

It could be professional perseverance: such as the touching moments of medical staff, firefighters, teachers, etc.

It can be a brave act: such as rescuing people who have fallen into the water, stopping violence and other emergencies.

It can also be heartwarming acts of kindness: such as community volunteering, long-term assistance to disadvantaged groups and other daily actions.

It can also be technological empowerment: such as innovative cases of using high-tech technologies such as drones and the Internet to solve problems in people’s daily lives.

The uploaded videos must add the topic #人們可以們英雄# and @TikTok and the official account of "The Three-Body Problem 1" to ensure the authenticity of the story and that it is an original work, while complying with the platform's content regulations.

All participating and qualified contributing users, as well as the heroes in their stories and their families, will receive movie tickets for "The Three-Body Problem 1" as rewards provided by the Douyin platform. The top 100 contributing users with the most likes will also receive an additional movie-related gift package from the "The Three-Body Problem 1" crew.

In addition, Galaxy Pictures, the producer of "The Three-Body Problem 1", will set aside a portion of the movie's box office revenue to set up a prize pool of no less than 500 million for this event.

Douyin will set up a weekly bounty list, select 10 high-quality works every week and give them Douyin traffic support packages. At the same time, each contributing user and hero will be rewarded with 1 yuan in cash.

Then, 10 monthly excellent works will be selected from the weekly winning works, and after half a year, the "Top Ten Folk Heroes" will be selected from several monthly winning works, and each of those heroes will be awarded 10 yuan in cash.

As soon as the event was launched, it immediately caused quite a stir in society, thanks to the popularity of "The Three-Body Problem 1" and the 500 million yuan prize.

Official accounts such as the Central Committee of the Communist Youth League and the Ministry of Veterans Affairs have forwarded this information, and some vertical positive energy bloggers and social observation creators have also actively participated in content co-creation.

At one time, many civilian heroes emerged on the Douyin platform and in China. Their simple but extraordinary deeds touched countless people. At the same time, they also made everyone realize that there are so many ordinary people around us who deserve to be praised.

(End of this chapter)