Chapter 64: Concerned Competitors
Chapter 64: Concerned Competitors
As reporters on the front line gradually reported the press conference situation back to various portal websites, many netizens' comments also appeared in the replies to some of the reports.
Some of them are good, some are bad, but most of them are saying that Zhiyun Technology is crazy about money...
They don’t even look at what brand they are and dare to sell it at the price of N95.
Then this netizen was criticized by others, who said that feature phones like N95 should not try to compete with smartphones, as they are not from the same era. You old antique should just hang out in your feature phone circle, as smartphones are not suitable for you!
With the C1 Pro being priced at 3799 yuan, netizens have said: This is a phone exclusively for the rich...we losers will just get lost first!
But do you think that the people in Zhiyun Technology’s marketing department will be disappointed and sad because of the netizens’ criticism?
Actually, it is not like that. People in the marketing department simply ignored such voices... and even secretly fanned the flames behind the scenes.
Putting an expensive label on the product is not a bad thing for Zhiyun Mobile.
In later generations, countless people on the Internet cursed Fruit and Huawei, saying things like they were too expensive and a rip-off...but the more you curse, the better their sales become.
You have to know that C1 Pro is positioned as a flagship model of a high-end brand. If ordinary netizens don't criticize this thing for being too expensive and a rip-off, how can it reflect its own high-end flagship image?
What should a high-end mobile phone brand be like?
Putting aside things like performance and appearance, the simplest and most direct thing is the price. Its top-end flagship models give people an impression that they are out of reach and unaffordable for ordinary people, such as the C1 Pro 32GB version.
This is how we build a high-end brand... Of course, the prices of mass-produced models have to be lowered so that ordinary people can afford them even if they feel a little heartbroken, such as the C1 8GB version.
Mobile phones are not luxury items. They are destined to be sold in large quantities. You can't really treat them as luxury items. After all, there is no point in making them if the price is too high and the sales volume is too low.
As for the users who actually buy C1 Pro, there won’t be too many. Even if there are, they are the upper-middle-income group who are not short of money and are willing to try new things.
In addition, there is a group of young people who don’t have much money in their pockets but buy things for the sake of face.
In order to satisfy their desire to show off, Xu Shenxue even prepared a unique "Star Sand" paint finish and exclusive color matching for this phone.
I guarantee that if you hold your phone, as long as the other person is not blind, he or she will be able to see at a glance that your phone is extraordinary...
Star sand is a mirror paint surface with a very unique star sand-like reflection. Coupled with the three colors of pink purple, cyan blue and bright black, it is very recognizable.
Such a unique color scheme coupled with the star sand paint makes it clear at first glance that this is Zhiyun C1 Pro.
Just by looking at this exclusive color scheme, you can tell that the main theme of C1 Pro is: Poor people, get out of the way, I only cheat rich people!
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But then again, you can't afford the C1 Pro. The regular low-end version of the C1 is only 1 yuan, and ordinary people can afford it if they grit their teeth. When someone asks you, you can also boldly say that I have a Zhiyun C...
When others heard this, they immediately said: Wow, you are so rich, you can afford such an expensive phone! I heard that phone is very expensive, almost four thousand!
Doesn’t this feel different?
You won’t get this effect if you buy other mobile phones that cost more than 2,000 yuan!
Moreover, there is only one Zhiyun mobile phone company on the market now, so you have no other choice if you want to sell licensed smartphones.
No matter whether it is expensive or cheap, as long as you want a domestically produced Android smartphone, you can only buy a Zhiyun phone.
This is the first-mover advantage that Xu Shenxue has always wanted! If he comes up with it first, he will be the only one in the market and form a de facto monopoly. Even if the monopoly time is only a few months, it is excellent.
Regardless of the discussions outside, let's turn our attention back to the press conference. After the staff brought up the trial phones, a group of media personnel couldn't wait to use them. While using them, they wrote articles and took photos, preparing to publish reviews as soon as possible.
Now, with the launch of Zhiyun mobile phone and Zhiyun Technology's investment in marketing, it has set off a wave of discussion on the Internet, and many netizens are looking forward to a detailed evaluation of Zhiyun mobile phone.
These media reporters, especially those from online media, are racing against time to try to publish test articles as quickly as possible and make headlines!
Compared to the hurried media reporters, other people in the venue were much more relaxed when experiencing the products. These people were basically senior executives or even bosses of partners, so they naturally wouldn't act too chaotically.
There are also many so-called "friendly competitors" among them. They are more professional and their trials are more detailed, but many people from friendly competitors become more frustrated the more they use their products.
The degree of completion of this Zhiyun phone exceeded their imagination...
At first they thought Xu Shenxue was exaggerating too much on the stage and estimated that the actual effect would be reduced by 50% to 60%. However, they did not expect that Xu Shenxue did not exaggerate too much at all. The actual effect would be reduced by 70% to 80%.
Apart from the two-point touch problem, there are no other problems!
After actually experiencing the Zhiyun phone, none of the representatives from all the mobile phone manufacturers could laugh!
The level of perfection of the Zhiyun C1 series of mobile phones far exceeded their expectations!
Moreover, what was sent to them for experience was only the regular version of C1. They had not seen the C1 Pro version yet… Of course, they didn’t know that Zhiyun Technology had not yet produced a prototype of the Pro version. Time was too tight and there was no time…
The launch of C1 Pro was purely a PPT release...People who know the inside story think it's ridiculous.
However, the release of such a PPT that did not even have a prototype attracted a lot of attention. Not only were there people discussing it intensively online, but there were also many people talking about it at the press conference.
Representatives of various mobile phone manufacturers are even more worried!
Compared with laymen, these industry insiders are actually more aware of some of Zhiyun Technology’s technical strengths: This is definitely a big enemy!
If for no other reason, it’s because they have a complete and very efficient smartphone R&D team.
This team makes any mobile phone company drool...
Although Zhiyun Technology is only a startup company that was established less than two months ago, people in the industry know that Zhiyun Technology was spun off from Weiku Electronics and had already built a large R&D team before becoming independent.
Quietly, before a group of big-name mobile phone manufacturers reacted, Xu Shenxue managed to build a strong R&D team, and even triggered a talent war in the smartphone industry, making major mobile phone manufacturers extremely passive.
Unfortunately, this team is unable to recruit new people. Even when they occasionally recruit a few people, their performance does not meet expectations, and they cannot explain why.
At this time, a group of friendly companies gathered together and someone said, "Do you think that the engineers' work efficiency is so high because of Zhiyun Technology's unique R&D system and management model?"
Someone nearby answered, "Based on the current information, their management system is nothing special, it's just a regular system!"
“If I have to say something unique, well, it’s that we spend a lot of money, and the overall salary of employees is relatively high... but the overtime situation is also very serious.
This situation also makes a group of people confused?
Some people murmured: "Can throwing money and working overtime really have such a big effect?"
The Huawei representative on the side showed disdain: When it comes to spending money and working overtime, who can be as fierce as Huawei?
But their first Android phone was made with a lot of bumps in the road and it’s still not fully functional. It’s frustrating to think about it!
(End of this chapter)